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Design Thinking

Design thinking is a problem-solving process that uses a creative approach to develop innovative solutions. It's unique in that it focuses on the user's needs rather than the limitations of the technology. This allows for a more holistic approach to problem-solving, leading to more creative and effective solutions. It involves coming up with ideas, testing them, and refining them until a final solution is reached. This type of thinking can be used in various fields, such as business, engineering, and architecture. It is a framework created to test the viability of new products, services, or processes.

What Small and Midsize Businesses Need to Know About Design Thinking

SMBs can use design thinking to develop new products or services or improve upon existing ones. This could involve anything from developing a new app to redesigning an existing website. By taking a user-centric approach, businesses can create solutions that are more likely to be successful.

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