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Omnisend
What Is Omnisend?
Trusted by 100,000+ businesses worldwide, Omnisend is an all-in-one email marketing automation platform built to help ecommerce brands land more sales. Convert visitors into customers, create personalized emails in minutes, and automate your email marketing. Get answers from Omnisend’s award-winning 24/7 support team in under 5 minutes and keep your sales flowing smoothly. Omnisend works with all ecommerce platforms including Shopify, BigCommerce, Woocommerce, Wix & more.
Who Uses Omnisend?
Omnisend—the ideal solution for growing ecommerce stores wanting to drive sales through email & SMS marketing. Benefit from a 1-click integration with Shopify, BigCommerce, Woocommerce & Wix.
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Reviews of Omnisend
Very nice for marketing solutions
Comments: We have been using Omnisend for both campaigns and workflows and customized everything with our needs. Customer service responds well when needed help and they are very knowledgeable and reacts very fast.
Pros:
Has pre-built e-commerce workflows and automation workflows with pre and post purchase follow-ups, and lots of other features that can create your sms or e-mail marketing campaings from scratch and lets you have a view of any campaigns from their beginning to their end with generating performance reports. Highly using the high management reports for the management and the whole company. Works really well with banking campaigns when targeting spesific customers.
Cons:
The product should work on their own, integration with other tools might be problem.
Alternatives Considered:
Easy newsletter for shopify customers and not only
Pros:
Omnisend allows you to define complex automatic communication workflow with different channels: email, SMS, push, facebook, you name it. The template editing is not the best, but still quite powerful and intuitive.
Cons:
The signup workflow from Shopify works only for customers signed up via the form, not for customers that signed up during an order. This cause quite a lot of friction, I hope they will add the order as a trigger in the future. To use the more advanced channels like SMS, push notification and Facebook messages, you need to pay a more expensive plan. For a small business, it may be not possible.
Omnisend Response
4 years ago
Hi Filippo! Thank you so much for leaving such an unbiased and detailed feedback for our application. After reading your comment, we wanted to reach out with some clarification on your last comment. We indeed don't have a built-in solution for triggering the Welcome automation when subscribing to the check-out page. But, we may offer a workaround when defining the properties that distinguish those contacts, among others, will help you trigger different flows. For example, you may set up the Segment of the contacts having Subscribed status and not having the opt-in date field (that is assigned after subscribing to the Signup form) and use it in the Segment entry-based flow. In that case, any new contact subscribing at the checkout page will get the intended message. Please, check this instruction (https://support.omnisend.com/en/articles/2398171-contact-enters-exits-a-segment-automation ) and reach out to our Support Team for assistance via [email protected].
Under the Radar ESP
Comments: This has been a surprisingly positive experience after having not heard of Omnisend until I arrived in my current role.
Pros:
Suprising at how reasonable priced this solution is when compared to others. Large database numbers can be cost prohibitive, but my Account Manager works with me on pricing.
Cons:
Really wish that we could update naming conventions on images in the library. This is a pain point.
Omnisend Response
2 months ago
Dear Shari, Thank you so much for your positive review! We're delighted to hear that you find our pricing reasonable and that your Account Manager has been helpful. We appreciate your feedback about updating naming conventions on images in the library. We'll definitely pass this along to our Product Team as a feature request. Your input helps us improve and better meet your needs. Thank you again for your support and for choosing Omnisend!
Many features
Comments: Overall I am satisfied!
Pros:
It helps us with people who sign up for our mobile app - they are added to our contact list and then receive a welcome email.
Cons:
The email content builder is glitchy. Fonts, colors, etc.
Omnisend for emailing is ok
Comments: It's been alright but i am locking for a different provider
Pros:
The emails sent to get people to purchase abandoned carts
Cons:
Templates arent as nice as some email marketing companies and sometimes it isnt as easy to use
