---
description: Learn more about CTM price, benefits, and disadvantages for businesses in Ireland. Read verified software reviews and discover tools that fit your business needs.
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title: CTM Pricing, Cost & Reviews - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Telephony Software](/directory/30084/telephony/software) > [CTM](/software/152004/call-tracking-software)

# CTM

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> CTM is an analytics software that helps sales and marketing teams optimize strategies through insights into customer interactions.
> 
> Verdict: Rated **4.7/5** by 159 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses CTM?

CTM is used by marketing agencies, digital marketers, sales teams, contact centers, and global organizations.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 159 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.6/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: CallTrackingMetrics
- **Location**: Severna Park, US
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$79.00
- **Pricing model**: Usage Based
- **Pricing Details**: CTM offers 4 plans to choose from, to fit any goal, starting at just $79. Plans are on a month-to-month basis, with no required annual contract (unless you want one\!), and include unlimited users with just one subscription. You only pay for the data you use; there’s no unnecessary bundling of numbers and minutes. The first month’s subscription is always free, giving flexibility to ramp up without an upfront investment.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Albania, Algeria, Angola, Antigua & Barbuda, Argentina, Australia, Austria, Azerbaijan, Bahamas, Barbados, Belarus, Belgium, Belize, Benin, Bhutan, Bolivia, Bosnia & Herzegovina, Botswana, Brazil, Bulgaria and 123 more

## Features

- 2-Way Messaging
- Agent Interface
- Alerts/Notifications
- Automated Responses
- Automated Routing
- Automatic Transcription
- CRM
- Call Disposition
- Call List Management
- Call Logging
- Call Monitoring
- Call Recording
- Call Reporting
- Call Routing
- Call Scripting
- Call Tracking
- Call Transcription
- Call Transfer
- Callback Scheduling
- Caller Profiles
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Chatbot
- Contact Management
- Conversion Tracking
- Cross Channel Attribution
- Customer Experience Management
- Customer Journey Mapping
- Customisable Reports
- Dashboard
- Data Security
- Event Triggered Actions
- File Transfer
- Keyword Tracking
- List Management
- Mass Texting
- Mobile Access
- Multi-Channel Communication
- Multi-Touch Attribution
- Multi-User Collaboration
- Predictive Dialer
- Quality Management
- Queue Management
- ROI Tracking
- Recording
- Reporting/Analytics
- Scheduled Messaging
- Third-Party Integrations

... and 18 more features

## Integrations (64 total)

- AB Tasty
- Acquisio
- Adobe Analytics
- Adobe Commerce
- AgencyAnalytics
- CAKE
- Call Criteria
- Cloudflare
- Dazos CRM
- Dialogflow
- Drift
- Dynamics 365
- ElevenLabs
- Facebook Business Suite
- Freshpaint

... and 49 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Telephony Software](https://www.capterra.ie/directory/30084/telephony/software)

## Related Categories

- [Telephony Software](https://www.capterra.ie/directory/30084/telephony/software)
- [Conversational Marketing Platforms](https://www.capterra.ie/directory/31562/conversational-marketing-platform/software)
- [Call Tracking Software](https://www.capterra.ie/directory/30901/call-tracking/software)
- [Call Centre Software](https://www.capterra.ie/directory/30007/call-center/software)
- [SMS Marketing Software](https://www.capterra.ie/directory/30842/sms-marketing/software)

## Alternatives

1. [800.com](https://www.capterra.ie/software/208208/800-com) — 4.7/5 (361 reviews)
2. [Nextiva](https://www.capterra.ie/software/175788/nextiva) — 4.6/5 (919 reviews)
3. [JustCall](https://www.capterra.ie/software/157853/justcall) — 4.1/5 (225 reviews)
4. [Dialpad](https://www.capterra.ie/software/190976/dialpad-sell) — 4.2/5 (570 reviews)
5. [Five9](https://www.capterra.ie/software/132405/five9) — 4.2/5 (484 reviews)

## Reviews

### "CTM Call Tracking Metrics Review" — 4.0/5

> **Loganathan** | *16 April 2026* | Logistics & Supply Chain | Recommendation rating: 9.0/10
> 
> **Pros**: I love the feature that eventhough I did returned my number, it still allows me to create reports and get the number of calls I got when I had that number.
> 
> **Cons**: The only concern I had with CTM was that agency accounts can't have more than one sub accounts open and reports at the same time.
> 
> I'm working with CTM for the past 2 and a half years. This is my first call tracking solution. So I had my struggles learning how the app works. But the support team was most helpful in getting me familiar with the application. Even when we had some issues with the app they were very patient in helping understand the problem and fixed it for us. Since they have a ton of features like call handling, forwarding, routing, whispers, call queues and IVRs and we use almost all of them, billing can be a headache. But you can get around it by again calling their billing support and they have helped me understand billing in an easy way.

-----

### "Great overall product that met all of our needs." — 5.0/5

> **Brad** | *24 April 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: It has been a great one stop shop for us for our phone system, marketing tracking, chat, voice AI, customer and marketing texts, and Call routing. The call quality has been great, and it has been secure using good authentication practices and compliance features.
> 
> **Cons**: There is a learning curve, but fortunately their team did great work in onboarding us and equipping us to work and build as needed.
> 
> It has been great, and much more affordable and user friendly than our old system. It was great that we made the switch. Also their customer service is great and very responsive.

-----

### "Solid platform that does what it says, and when you need supports its there" — 5.0/5

> **Lui** | *13 August 2026* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The CTM tech support has been solid. But our account manager has been nothing short of brilliant. We cannot say enough good things.
> 
> **Cons**: The learning curve can be a bit steep, but that is because there is so much you can do with the platform.
> 
> Overall, the platform does what it says it needs to do. And for accounts, we need that consistency of things just working as they should.

-----

### "Love CTM - Helped me be a more strategic marketer" — 5.0/5

> **Kelly** | *27 April 2026* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: It helped me become a more strategic marketer and understand lead source. Best investment ever and easy to use.
> 
> **Cons**: Lack of customer service. It is hard to get customer service on the phone to help with any technical issues. Have to send an email.
> 
> Fantastic\! I look better as a marketer when using CTM. My clients trust me more because I am using data instead of just assumptions in my reporting.

-----

### "Good Quality, Great Insights" — 5.0/5

> **Sean** | *4 November 2025* | Hospital & Health Care | Recommendation rating: 9.0/10
> 
> **Pros**: CTM is a robust call platform, where it's complexity can almost be harmful if you aren't sure of what you are doing. I love that it integrates fully with Salesforce as well as Google Looker. I have spent some time learning the system and love being able to create my own reports, as well as call queues, IVRs, and automations. The AI insights and transcripts are extremely helpful to monitor calls at a glance.
> 
> **Cons**: CTM unfortunately has the capacity to be buggy, and often times there's limited resources to help (unless you pay for an additional support package). I have found the CTM team to be responsive, though, and we have worked through the bulk of my issues. CTM, being web-based, also has the potential to experience lags in quality, dropped calls and other issues. And aforementioned, because the system is so complex, it is easy to create logic that causes more issues down the road than intended. One benefit is that CTM tracks all changes (within almost everything) so you can hunt down and figure out what changed, when it changed, and by who.
> 
> I had a moment the other day where I was asked about my current call platform (CTM) in comparison to an older platform we used prior, and it was really eye-opening. I could not imagine going back and losing insights like customizable reporting, agent stats, live call listening, automated text messages, and ease of purchasing new numbers.

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