---
description: Learn more about Semrush price, benefits, and disadvantages for businesses in Ireland. Read verified software reviews and discover tools that fit your business needs.
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title: Semrush Pricing, Cost & Reviews - Capterra Ireland 2026
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# Semrush

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> Semrush (NYSE: SEMR) is the leading brand visibility platform, empowering marketers to command their online presence and create impact.
> 
> Verdict: Rated **4.6/5** by 2316 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Semrush?

From small businesses to global enterprises, Semrush is the go-to platform for managing online visibility and accelerating digital growth.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 2316 Reviews |
| Ease of Use | 4.3/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Semrush
- **Location**: Trevose, US
- **Founded**: 2008

## Commercial Context

- **Starting Price**: US$139.95
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Pro: $139.95/month&#10;&#10;Guru: $249.95/month&#10;&#10;Business: $499.95/month&#10;&#10;Semrush One Starter: $199/mo&#10;&#10;Semrush One Pro+: $299/mo&#10;&#10;Semrush One Advanced: $549/mo
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese
- **Available Countries**: Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Netherlands, Singapore, Spain, United Kingdom, United States

## Features

- AI/Machine Learning
- Activity Dashboard
- Ad hoc Reporting
- Alerts/Notifications
- Audit Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Tracking
- Channel Management
- Collaboration Tools
- Competitor Monitoring
- Content Management
- Conversion Tracking
- Customer Engagement
- Customisable Reports
- Dashboard
- Data Import/Export
- Data Visualisation
- Engagement Tracking
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Link Analytics
- Link Management
- Listing Management
- Marketing Management
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Performance Metrics
- Real-Time Analytics
- Reporting & Statistics
- Reporting/Analytics
- SEO Audit
- Social Marketing
- Social Media Monitoring
- Task Management
- Template Management
- Third-Party Integrations
- Time on Site Tracking
- URL Shortener
- User Interaction Tracking
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
- Website Monitoring

... and 12 more features

## Integrations (11 total)

- Databox
- Google Ads
- Google Analytics 360
- Google Docs
- Google Search Console
- HubSpot Marketing Hub
- Majestic
- TapClicks
- Trello
- WordPress
- Yext

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Competitive Intelligence Software](https://www.capterra.ie/directory/30539/competitive-intelligence/software)

## Related Categories

- [Competitive Intelligence Software](https://www.capterra.ie/directory/30539/competitive-intelligence/software)
- [SEO Software](https://www.capterra.ie/directory/30931/seo/software)
- [AI Marketing Tools](https://www.capterra.ie/directory/34136/ai-marketing-tools/software)
- [Marketing Automation Software](https://www.capterra.ie/directory/6/marketing-automation/software)
- [Web Analytics Tools](https://www.capterra.ie/directory/30073/web-analytics/software)

## Alternatives

1. [Wix](https://www.capterra.ie/software/169007/wix) — 4.4/5 (10606 reviews)
2. [Ahrefs](https://www.capterra.ie/software/176340/ahrefs) — 4.7/5 (581 reviews)
3. [AccuRanker](https://www.capterra.ie/software/149278/accuranker) — 4.9/5 (330 reviews)
4. [Screpy](https://www.capterra.ie/software/209021/screpy) — 4.8/5 (236 reviews)
5. [SE Ranking](https://www.capterra.ie/software/142169/se-ranking) — 4.7/5 (297 reviews)

## Reviews

### "Best keyword and seo audit tool for me." — 5.0/5

> **Bithi** | *2 October 2024* | Market Research | Recommendation rating: 10.0/10
> 
> **Pros**: Keyword magic tools is awesome helps me to identify new low targeted keyword with no time.&#10;As well other services, it also have domain search option to study website keyword and search volume metrics.&#10;Result of semrush is more accurate than others.
> 
> **Cons**: I did not fins any lacking in this software.&#10;In this price range it gives a lot.
> 
> Semrush helps me to do technical analysis of any clients website, after analysis of website, i can make perfect report.&#10;How can i improve website rank, any amatures can understand. &#10;User interface and learning curve is very easy, even amatures can do well.

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### "Reliable Data That Helps Me and My Clients Grow" — 5.0/5

> **Jose** | *18 December 2025* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Semrush is the quality of the information and how easy it is to use that data with real clients. I use it to show businesses where they stand with SEO, how they compare to competitors, and where clear opportunities exist to grow.&#10;&#10;Semrush has helped me win new clients by showing the tools and process I use, and it’s been essential for improving websites and blogs through keyword research, competitive analysis, and small weekly optimizations that add up over time. It’s a practical tool that supports long-term growth, not just reports.
> 
> **Cons**: The main downside is that Semrush can feel overwhelming at first due to the number of tools available. However, the customer support team is very helpful and does a great job walking you through the platform, starting with the most important features and then covering smaller tools that can also make an impact. I often recorded support sessions so I could rewatch them later, since there’s a lot of valuable information and tips to absorb all at once. The more you understand the tool, the more value you get from it.
> 
> I’ve been using Semrush since 2020, and it’s become a must-have tool for my business. It has helped me grow by making it easier to access reliable data quickly and make informed decisions. More importantly, it allows me to support clients better by having all the insights I need in one place. I highly recommend Semrush for business owners and agencies.

-----

### "Unwanted add-on charges, no refund, and no easy way to remove payment details" — 1.0/5

> **Arsene** | *1 April 2026* | Internet | Recommendation rating: 0.0/10
> 
> **Pros**: The platform is comprehensive and includes a wide range of SEO and competitor analysis tools. Semrush
> 
> **Cons**: The biggest issue was not the software itself, but the billing practices. An expensive add-on was charged to my account without clear and informed consent on my side, and once discovered, no refund was offered. On top of that, I could not directly remove my card, and canceling the add-on required contacting support and waiting up to two weeks. That creates a very poor level of trust for a platform charging business customers at this price point.
> 
> My overall experience with Semrush started positively because the platform is powerful and offers many useful SEO and competitor analysis features. However, that positive impression was completely overshadowed by a very poor billing and account management experience. I was charged for an expensive AdClarity add-on that I did not clearly intend to subscribe to, and the charges continued until I noticed them. When I contacted support, my refund request was denied. I also found it very frustrating that I could not simply remove my payment card directly, and that removing the add-on required contacting support by email and waiting up to two weeks. As a result, my experience went from initially positive to deeply disappointing, mainly because of the lack of transparency and customer control.

-----

### "The Swiss Army knife for maximizing digital marketing with competitive intelligence" — 5.0/5

> **Jose A** | *18 December 2025* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: The Swiss Army knife for maximizing digital marketing with competitive intelligence: Keyword Research, On-Page SEO, Off-Page SEO, Local SEO, SEM, Visibility/Traffic Analysis of online projects, Social Media Marketing, AI-assisted SEO Friendly Content Generation and many more tools in a single platform.
> 
> **Cons**: Although it has some features/functionalities with modular pricing depending on whether you want to activate them or not, there is a base price that includes many features that I practically don't use, and I would prefer a more modular initial price or a possible cheaper monthly fee.
> 
> Overall, it saves you a lot of time and work in different areas of digital marketing by centralizing everything on a single platform, with a fairly large database of keywords and backlinks, making it possible to analyze/work on any digital project, whether they are small digital businesses or large projects, their support is quite good, even offering a multitude of training resources and new AI-related features that they are introducing.

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### "Semrush, the digital marketers secret weapon." — 4.0/5

> **Joseph** | *11 July 2025* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: I like how easy it is to navigate the website even when there are so many options and features available. It never gets overwhelming.
> 
> **Cons**: I dislike the reporting options that are available, as far as exporting and creating reports for clients. It didn't have the type of reporting that I was looking for.
> 
> Overall, the experience with Semrush has been positive due to its great depth of analytics and integrations available. I was able to get a very thorough look at the rankings, serps, and keyword optimization for each page and my competitors.

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