15 years helping Irish businesses
choose better software

What Is Mailchimp?

Mailchimp is the #1 Email Marketing and Automations brand for growing businesses. We empower businesses around the world to launch, build, and grow their businesses with world-class marketing technology, award-winning customer support, inspiring content & our data-driven recommendations

Over 12 Million businesses including TEDTalks, Shutterstock, Boston Market, Nikon India trust Mailchimp to turn their emails into revenue, grow their audience, & create effective multichannel marketing campaigns

Who Uses Mailchimp?

Mailchimp allows over 12 million businesses of all sizes to get online and start selling, grow their audience, and confidently create effective multichannel marketing campaigns - all from one place.

Mailchimp Software - Mailchimp is #1 email marketing and automations brand
Mailchimp Software - Our Creative Assistant gets to know your brand and then creates designs for you instantly with the power of AI, helping you get more attention and traffic.
Mailchimp Software - Content Optimizer benchmarks your email content against millions of top-performing campaigns in your industry and offers data-driven suggestions to improve your results.
Mailchimp Software - Schedule, manage and measure campaigns in one easy-to-use calendar.
Mailchimp Software - 60+ Pre-built journeys to find and welcome new contacts, nurture leads, re-engage and manage contacts and recover abandoned carts

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Reviews of Mailchimp

Average score

Overall
4.5
Ease of Use
4.4
Customer Service
4.2
Features
4.4
Value for Money
4.4

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Stephanie
Stephanie
Pastor of NextGen and Communications in US
Verified LinkedIn User
Religious Institutions, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Mailchimp is your go-to for engaging audiences!

5.0 3 weeks ago New

Comments: I have been with Mailchimp for quite awhile and have loved being able to use their services to reach our audience! Definitely recommend to anyone who is trying to connect with a larger audience.

Pros:

Mailchimp is incredibly easy to set up and use. Being able to connect with our audience in meaningful ways is essential to the growth of our business.

Cons:

There are a lot of features that we don’t pay for or use, but they are on our dashboard anyway.

Regina
Manager in US
Internet, Self Employed
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Mailchimp, a great place to get started

5.0 3 weeks ago New

Comments: Ive stuck with mailchimp because it handles my basic needs affordably as i work to grow my business

Pros:

Mailchimp is affordable and easy to use as you get started. You have the ability to grow as your business grows.

Cons:

Not as high tech as some of the other more costly options, but handles what is needed.

ANita
Web Mgr. Convention Co-ordinator in US
Airlines/Aviation, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Live Support

3.0 last month New

Comments: The email program is good, the support when you have a problem with passwords or anything is absolutely terrible. We are paying monthly for a service we are not getting.

Pros:

Ease of using product and set up of email program

Cons:

There is absolutely no support if you don't pay the $350 monthly fee. We have not been able to get on to our Mailchimp account to send out emails for over a month. Have emailed support, gone round in circles with the bot and have not been able to get any help. Finally are closing account but we are still being charged because you can only cancel online. We can't get online to cancel the account because we keep going round in circles with them. Frustrating to say the least.

Lamia
Director in UK
Leisure, Travel & Tourism, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Very good but expensive and has poor support

4.0 4 months ago

Comments: Loved the tool and its many add ons, but the support contacts know less than the customers, so not worth the money for the monthly subscriptions. With my last enquiry I was passed to about 9 different people none of whom could help me.

Pros:

The tools are very evolved and useful for campaigns with frequent activities and reporting. The AI is put to good use to anticipate response and tailor presentation. There are new tools launched on a regular basis to make this an exciting suite of products and potentially a market leader.

Cons:

The price has more than doubled in less than one year which is inexplicable, and the support has become deplorably poor, so much so that I have paused my account after 7+ years as a customer.

Jake
CMO in US
Graphic Design, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

This Tools Lasted Decades While Other's Haven't

4.0 3 weeks ago New

Comments: Good mailer app, works really well for some clients but not others. Over all really like these guys as a company.

Pros:

It's good a really fun brand, and rich feature set built by developers that clearly had a vision for their products. For small businesses it does a lot of things so you don't have to worry about third party tools, but has a boat load of support for integration and tool support as your company scales/for larger orgs.

Cons:

Mailchimp has the same problem a lot of larger software services have run into. Their user base the server demand sometimes runs into performance swings. And their product stays mostly the same to keep old customers happy.