---
description: Learn more about Macro price, benefits, and disadvantages for businesses in Ireland. Read verified software reviews and discover tools that fit your business needs.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Macro Pricing, Cost & Reviews - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [AI Marketing Tools](/directory/34136/ai-marketing-tools/software) > [Macro](/software/1084906/Macro)

# Macro

Canonical: https://www.capterra.ie/software/1084906/Macro

> Macro is a marketing platform using AI to create, target, and scale ad campaigns across various channels.
> 
> Verdict: Rated \*\*\*\* by 0 users. Top-rated for **Overall Quality**.

-----

## About the vendor

- **Company**: Datastory

## Commercial Context

- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, France, Germany, India, United Kingdom, United States

## Features

- AI/Machine Learning
- Campaign Management
- Marketing Management

## Support Options

- Email/Help Desk
- FAQs/Forum

## Category

- [AI Marketing Tools](https://www.capterra.ie/directory/34136/ai-marketing-tools/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.capterra.ie/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews)
2. [Celtra](https://www.capterra.ie/software/168418/creative-management-platform) — 4.4/5 (286 reviews)
3. [Brand24](https://www.capterra.ie/software/149054/brand24) — 4.7/5 (254 reviews)
4. [Bitrix24](https://www.capterra.ie/software/113540/bitrix24) — 4.2/5 (984 reviews)
5. [Mailchimp](https://www.capterra.ie/software/110228/mailchimp) — 4.5/5 (17572 reviews)

## Links

- [View on Capterra](https://www.capterra.ie/software/1084906/Macro)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/10035988/Macro/> |
| en-AE | <https://www.capterra.ae/software/1084906/Macro> |
| en-AU | <https://www.capterra.com.au/software/1084906/Macro> |
| en-CA | <https://www.capterra.ca/software/1084906/Macro> |
| en-GB | <https://www.capterra.co.uk/software/1084906/Macro> |
| en-IE | <https://www.capterra.ie/software/1084906/Macro> |
| en-IL | <https://www.capterra.co.il/software/1084906/Macro> |
| en-IN | <https://www.capterra.in/software/1084906/Macro> |
| en-NZ | <https://www.capterra.co.nz/software/1084906/Macro> |
| en-SG | <https://www.capterra.com.sg/software/1084906/Macro> |
| en-ZA | <https://www.capterra.co.za/software/1084906/Macro> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Ireland","address":{"@type":"PostalAddress","addressLocality":"Dublin","addressRegion":"D","postalCode":"D02 NP94","streetAddress":"2 Park Place, 3rd Floor, Hatch St Dublin, D02 NP94 Ireland"},"description":"Capterra Ireland helps millions of people find the best business software. With software reviews, ratings, infographics and a comprehensive list of business software.","email":"info@capterra.ie","url":"https://www.capterra.ie/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.ie/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Macro","description":"Macro is an ad automation software that helps marketing teams build, target, and scale campaigns across multiple platforms. The system unifies audience intelligence, AI decision-making, campaign management, creative development, and automation in one comprehensive platform. \n\nMacro analyzes user intent, conversations, and performance data to automatically generate campaigns that learn and adapt over time. The platform includes features such as AI Audience Builder for identifying high-intent audiences, multi-channel campaign management for Meta, Google, and LinkedIn, creative intelligence reporting for analyzing performance across formats, and automation tools for email and WhatsApp communications that can trigger based on behavioral signals. \n\nThe software also offers campaign planning capabilities and strategy building tools to streamline marketing workflows.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d411c2a2-934c-4e27-b001-81141668ed55.png","url":"https://www.capterra.ie/software/1084906/Macro","@id":"https://www.capterra.ie/software/1084906/Macro#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"applicationCategory":"BusinessApplication","operatingSystem":"Cloud"},{"@id":"https://www.capterra.ie/software/1084906/Macro#faqs","@type":"FAQPage","mainEntity":[{"name":"What Is Macro?","@type":"Question","acceptedAnswer":{"text":"Macro is an ad automation software that helps marketing teams build, target, and scale campaigns across multiple platforms. The system unifies audience intelligence, AI decision-making, campaign management, creative development, and automation in one comprehensive platform. Macro analyzes user intent, conversations, and performance data to automatically generate campaigns that learn and adapt over time. The platform includes features such as AI Audience Builder for identifying high-intent audiences, multi-channel campaign management for Meta, Google, and LinkedIn, creative intelligence reporting for analyzing performance across formats, and automation tools for email and WhatsApp communications that can trigger based on behavioral signals. The software also offers campaign planning capabilities and strategy building tools to streamline marketing workflows.","@type":"Answer"}}]},{"@id":"https://www.capterra.ie/software/1084906/Macro#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"AI Marketing Tools","position":2,"item":"/directory/34136/ai-marketing-tools/software","@type":"ListItem"},{"name":"Macro","position":3,"item":"/software/1084906/Macro","@type":"ListItem"}]}]}
</script>