Brevo Reviews

Great Email Marketing Tool

Comments: Brevo has been a great partner overall. It is hard to complain even about server outages or technical issues.
Only limitations for already available features are concerning and the way Brevo pushes its CRM.

Pros:

The way emails look, the full control over transactional and marketing email system links. Full localization possibility. Great support and documentation.

Cons:

Services outages became frequent and emails cannot be tested or sent during that time. Brevo is pushing its CRM and close features that were available for free before. For people who are never going to swtich to their CRM such moves are clearly wrong. For example, the conversations feature is much more limited as of now and to reply to Whatsapp conversations, subscribers need to pay.

Switching from Mailchimp

Pros:

BREVO has been a game-changer for us since switching from Mailchimp. The features are spot-on – intuitive and just what we need to streamline email campaigns for our clients. The customer support is impressive; they're always on hand to help. Plus, the pricing is significantly lower, which is a big win for our budget. Overall, extremely satisfied!

Cons:

Overall, I'm quite pleased with BREVO. However, if you rely heavily on ready-made templates, you might find the options more limited compared to Mailchimp. That said, since we craft all our client emails from scratch using pure HTML, this limitation doesn't really affect us much.

My Reveiew

Comments: Not great.
The template builder sucks. If it was designed to match the functionality of something more familiar like Word or Power Point it might be usable. Takes hours to build a template unless you get stuck and then another two days to get a response from support. Its awful and if we could find and alternative we would.

Pros:

At first it did what we wanted but proved to be extremely difficult to use and the support is lousy.

Cons:

The template builder sucks. If it was designed to match the functionality of something more familiar like Word or Power Point it might be usable. Takes hours to build a template unless you get stuck and then another two days to get a response from support. Its awful and if we could find and alternative we would.

Brevo: Is it worth the Investment or No

Comments: Well in summary, Brevo, formerly known as Sendinblue, presents a compelling solution for businesses that are in dire need of versatile marketing automation and an email marketing platform. I'm also one of the owners of a business in need of this service. With its user-friendly interface, robust automation capabilities, and competitive pricing, Brevo seamlessly caters to a broad spectrum of users. Despite the minor drawbacks that I mentioned earlier, Brevo's strengths make it a strong contender in the market, especially for organizations looking for an affordable and feature-rich marketing solution. If you ask me, Brevo is a well-rounded platform that maintains a balance between functionality and accessibility. This makes it a solid choice for businesses aiming to elevate their digital marketing efforts.

Pros:

User-Friendly Interface: First of all, I love the simplicity of the design of the new user-friendly and intuitive Brevo interface; particularly the light-green feel of the Homepage and dashboard. Another striking thing there is their deliberate use of abundant white spaces; this does not only make the platform appear super-classy but it also makes it very easy for both beginners and experienced marketers alike to easily understand the system and make proper use of it. The drag-and-drop editor simplifies the process of creating engaging email campaigns without requiring extensive technical skills. Email Deliverability: One of Brevo's standout features is its robust email deliverability- anyone who uses the platform can attest to this. I've been using Brevo for over 3 years now (from when it was still known as Sendinblue). The platform employs advanced algorithms to optimize email delivery, minimizing the chances of messages ending up in spam folders (provided you use a custom email eg info@yourwebsitedotcom, and also verify you domain). This is crucial for ensuring that your messages reach the intended audience. Automation Capabilities: Brevo excels in automation, when it comes to automation, I give it to them. The system allows you to set up workflows for various scenarios. From welcome sequences to abandoned cart reminders, the automation features enable businesses to streamline their marketing processes and engage with customers at the right time. What's more interesting is the fact that even if you don't know how to use Brevo and need a little help, you can access training videos on Brevo's YouTube channel to help you get started. Affordability: The platform's pricing structure is competitive, especially for small to medium-sized businesses. Brevo also offers a free plan with basic features and affordable paid plans that scale with the user's needs even though that amount (Starter $25, Business $65, and BrevoPlus placed at custom price) is still a bit on the high side for some of us in Africa due to exchange, inflation and a whole lot of other pressing factors. This makes it an attractive option for budget-conscious organizations (especially those in the big 5). Comprehensive Marketing Suite: Brevo is not limited to just email marketing; it's a comprehensive marketing suite with an array of marketing tools. Users can leverage features such as: - SMS marketing - Chat - & CRM integration, creating a unified platform for managing various aspects of their marketing strategy. Analytics and Reporting: The platform also provides detailed analytics and reporting tools, offering insights into the performance of email campaigns. Users can track key metrics in real-time, such as open rates, click-through rates, and conversion rates, enabling data-driven decision-making.

Cons:

Learning Curve for Advanced Features: It is true that Brevo is user-friendly, however, mastering its more advanced features may take some time (this is the reason I'll advise avy new user to get some help from their YouTube channel. Users looking to harness the full potential of the platform may need to invest additional effort in learning and experimentation. Limited Design Flexibility: Although the drag-and-drop editor is very convenient, some super-creative users might find the design flexibility limiting. Customizing templates beyond the provided options may require HTML/CSS knowledge, which could be a drawback for those without coding expertise. Contact Management Complexity: Managing contacts and segmentation could be more streamlined. Some users may find the contact management interface less intuitive compared to other platforms, especially when dealing with larger contact lists. Template Selection: While Brevo offers a variety of templates, the selection might not be as extensive as some other competitors. Users who are keen on getting some highly specialized or niche templates may find themselves needing to create custom designs; this is exactly what I do any time I want to create a campaign.

Brevo make Email Marketing a breeze

Comments: I have had a good experience using Brevo. It is easy to use and effective for using as our Email Marketing ESP

Pros:

I like Brevo's overall user interface. In comparison to other ESPs on the market, Brevo is easy to use out of the box with no steep learn curve or in debt settings to setup before I can launch a campaign.

Cons:

Brevo free tier does not allow for landing pages. I think it would be a good idea to give users an opportunity to see how the landing page feature would benefit their marketing process before they commit to a monthly subscription.

Brevo made lauching our newsletter easy

Pros:

The drag and drop feature and templates made it easy to setup our newsletter emails. We were able to create awesome professional looking emails without the struggle of dealing with code.

Cons:

We are a small business, and do not yet need the higher teir package, but this means our emails still have the brevo logo at the bottom. And we do not have budget to pay to have this removed at this time.

Brevo - A great alternative to Mail Chimp

Comments: Great customer service and easy to set up and get to work.

Pros:

I appreciate that I was not suddenly banned for daring to share alternative facts during the scamdemic. I was booted from mailchimp for simply sharing information which did not conform with their masters at the WHO/WEF/NWO.

Cons:

Interface is not as aesthetically pleasing as mailchimp.

Good but not the best provider

Comments: It is a good system but lacks certain features that we need when working with our CRM database.

Pros:

The system is easy to use when you get started and to create campaigns. It is also fairly easy to create custom lists based on certain criterias.

Cons:

Where Brevo (or Send in Blue) lacks is the CRM connections and to be able to really create customer journey flows based of behaviour.

SAE

Pros:

The traceability of sent messages. we can know exactly if the message was delivered, opened, rejected...

Cons:

Recent changes. The functionality to search for a message by its content, or by part of the recipient's address, has been removed.

Solid Platform at an Affordable Rate

Comments: Overall, it's been solid, especially for the price. It's hard to beat for a small non-profit. It is adding features and updating so that is appreciated.

Pros:

It is simple to use and great drag and drop interface to create emails. Saving templates makes setting up emails quick and efficient and list management makes sure our emails go where we need them to.

Cons:

Embedding videos has been a problem. They just added the ability to link to a YouTube/Vimeo video but no way to upload a video file at this time.

The best choice when it comes to small business email marketing

Comments: The software works well, the price is fair, I haven't had any issues at any point. Previously, I have used another (very popular) software with some earlier projects, and it was a nightmare to find what I wanted from their interface. Send in Blue interface is simple and well-thought.

Pros:

We use Send in Blue to send occasional e-mail newsletters and marketing campaigns. The campaign builder works well; everything is easy to understand. I really appreciate the segmentation possibilities, that are even available for free accounts. Previously, I had to pay a lot to another software manufacturer due to ridiculous limits regarding segmentation and lists. I rather pay for the emails I send. Send in Blue is perfect from this point of view.

Cons:

The software could have more integration options to the other tools I use, but I am aware that those are not the most common so I understand.

Sendinblue. For those that want an all in one solution for mail, marketing, list management

Comments: Before Send in blue I had dabbled with mailchimp and found it so hard to do anything and all the time being punished with the financial hits of the charges. Once I signed up for Sendinblue the whole mailshot, landing page, website to data opt in became a breeze. Anytime I faltered I went back to the sendinblue videos or course. Everything is a delight to do and creating a campaign less painful than before and the deliverability is high. A true winner of an experience.

Pros:

Send in Blue makes is easy to mark out and make a plan of action so you know what you want to do. From the campaign email through to the landing page, to the sign ups and all integrated nicely with my wordpress website and Elementor. As it is all in one place you can skip in and out and work on components and filter and sort the emails. Make a list of what you want and Send in Blue has it somewhere. I even took a certified course in send in blue on marketing automation using send in blue (free course).

Cons:

The only downside to Sendinblue for me was my lack of knowledge. However Sedin blue top the rescue with their free courses. Now I invested a few days of y time doing them and in the process the light bulb came on on what I needed to do. Once I got it, those training courses were the perfect tutor, they not only taught me automation and everything else, better, they did it so I could do what I learnt in the Sendinblue dashboard. Win win

Worst company to deal with - Stay away!

Comments: Sendinblue is probably the worst company I have ever dealt with. Not only their support is close to inexistent for users with premium account, but they treat you like a criminal. I've been using them for almost a year, when suddenly they deactivated the account, saying there was a complaint. That's it: someone makes a complaint, you have no chance to defend yourself, and they DEACTIVATE the account???
What happens with all the customer information I had stored there? What happens with the SMS credits I purchased? What happened with the monthly subscription?
Went on their Facebook page and guess what, I found at least 2 other customers having the EXACT same issue. Which FB page is also a joke, there's no engagement with THEIR customers.
Now I understand why they are such a cheap alternative.... because their service is the same: cheap

Pros:

There are no pro's, you have to figure it our yourself, and even the information posted on their website contradicts with real life usage

Cons:

No customer support, even if you have the Premium account, they have no respect for that. Their Social Media is also irrelevant, even their CEO's Linkedin account is irrelevant. His contact info on the Linkedin page is incorrect. My advice? Stay AWAY!

Best decision we've made!

Comments: Moving to Sendinblue has been the best marketing decision we've made in the last 2-3 years. Our delivery rates have improved, retention has gone up and we've averaging an open rate of 58% compared to 36% when we were using our previous platform (Mailchimp).
On a few occasions we've needed to contact support, for advice. The support function at Sendinblue has been faultless. Responses are fast and they can't do enough to assist you... again unlike 'other' platforms where you wait up to 72 hours even for an initial response!...Which really hinders marketing
We recommend Sendinblue to any/all organisations, regardless of size, who want a self-intuitive marketing platform, that does everything you want it to with a support department that ARE actually there everyday to support you

Pros:

The Dashboard is excellent, giving a complete overview of all your campaign statistics as well as single line clickable 'top line stats' of your individual campaigns Creating a campaign could not be simpler, with very easy click & drag modules to build your campaign exactly how you want it Once you have sent your campaign, with either a 'send now' or a scheduled time/date send, the reporting is excellent. The usual stats are included, for example total sends, successful sends, opens, click throughs, soft/hard bounces, click throughs etc. But the addition of metrics such as average time to open, average time to click, total and unique clicks plus a timeline gives you everything you would want to see. The reporting for us is one of the strongest features Automation is a great addition, where workflows can be created that trigger actions such as send email or sms based on conditions or events - Sendinblue even includes an sms engine to engage with clients even more

Cons:

Having sent numerous campaigns, trying different formats and schedules, we are yet to find anything we don't like or think that could be improved

A versatile tool for well-designed, mobile-friendly e-mail marketing

Pros:

Sendinblue offers superior editing of the e-mail layout without involving a custom coded template. E-mails can have multiple columns with separate buttons for each column, background images for the entire e-mail or just a section of the message as well as the possibility to divide the e-mail into sections with different background colors. As a designer, this allowed me to create truly attractive and engaging e-mail campaigns for my company – and to make sure they were equally legible and compelling on mobile.

Cons:

It would be useful to be able set different default font colors for different e-mail sections. If the default font color for the email is black and I want to use a dark background for a section of the e-mail, I keep having to change the text color for each text field in this section. It would be useful to be able to define text colors for light vs. dark background for the entire e-mail, so I don't have to do it for each individual text field. Dark mode-customization is currently missing. I would like to be able to check how our e-mails read when a user is browsing e-mails in dark-mode, and to make certain color changes to ensure legibility whenever dark mode is in use.

Affordable + effective email marketing

Comments: We use Sendinblue to send promotional and education emails to our patient base. I am typically sending emails to specifically targetted lists. I have also dabbled in the Automation feature, and this has helped me to reduce my workload significantly.

Pros:

Sendinblue is easy to use and is absolutely worth the value. It is easy to create beautiful campaigns, import contacts, and track results. I haven't explored many of the additional features, but for running basic email marketing campaigns, I cannot recommend Sendinblue enough.

Cons:

I do wish there was better organization when it comes to the media library in particular. You cannot create folders for media, so it can easily become chaotic to try and locate media files.

Email marketing for small budget

Comments: I have had a good experience but I wouldn't call it the best. Given a smaller budget we have, we are kind of stuck with them.

Pros:

I like the account management service that you get with the enterprise solutions. You get a representative who is attached to your account and works With you closely to help with all deliverability agendas.

Cons:

Their customer support. Their customer support is pretty bad and one the worst issues I face. They operate only during specific times during the week, which may often not work well even for companies those who are based on the US. Secondly, it seems like they're always flooded with calls so you can't get to them on the first call, almost always. Then on top of that they don't return your calls when they're unavailable.

Sendinblue - so cool and easy!!

Comments: The overall experience with them is great, I always discover new things and manage to give the best for myself and my clients. I'm glad I'm leaning on a strong, veteran company that knows how to respond and feedback on every action I take. The good support network gives me the confidence that I can continue to grow and grow together, in the businesses I do and the services I offer to other businesses.

Pros:

I just love them! The amount of features offered, the great support, on each question answer, and plenty of resources for self-learning. I use their API with node.js and it is easy and intuitive and also their interface is very nice and short processes. The feedback I have for every action I do is great.

Cons:

the support RTL for Hebrew and Arabic lng's in the SMS not exist at all, and the text editors needs some more adjustments in order to keep it easy.

A great service at a justified price.

Pros:

Sendinblue is honestly the solution I've been looking for since the beginning when it comes to emailing and marketing automation. It gives you the ability to organize your contacts in a very granular way through their list and tag management. With their marketing automation system, you can send very specific emails to these users and add even more tags based on their actions (opened or read, for example), but I’m not done! You can even "hijack" their marketing automation system to not send emails at all, but instead automatically add tags to your users after a certain action (or inaction) on their part on your website, which could then add them to another marketing automation system... You get the idea, the possibilities are almost endless and if you are looking for the best system to track your contacts and talk to them in a very unique way, don’t look any further. Another very important point is that Sendinblue charges you on the number of emails you send per month, not the number of contacts you have (yes, I'm looking at you Mailchimp). This billing system makes more sense and the ROI is much easier to calculate. Finally, Sendinblue is growing more by the day, and propose now a CRM and a chatbot that I found very effective to convert my traffic on my landing pages.

Cons:

Honestly, there's not much I don't like about their service. The chatbot is expected to become a paid option in the future, and that's a bummer. Their integrations with other services are also not as developed as it can be with other market leaders. Check on your end to see if Sendinblue is compatible with your other critical services, they still have plenty of integrations.

Fair service overall

Comments: A fair and not-so-expensive mail service, with CRM, Marketing Automation, SMS...

Pros:

Not so expensive because the pricing is only calculated by the mail you sent instead of the contacts you have.

Cons:

CRM is too basic, Marketing Automation is not so advanced. Anyway, they both work smoothly and are included in the subscription.

Excellent value for money for contact-intensive mailing list

Comments: We are using Sendinblue twofold - partly for periodic newsletters to both our business partners and clients, and partly for sending off direct mails for specific segments of our users. After getting the initial setup right, working with Sendinblue is a breeze. As mentioned, the segmenting options might be a bit lacking for our taste, but they are good enough to do the job. The pricing model is perfect for our use.

Pros:

Sendinblue allows for unlimited contacts, in contrast to many other marketing software providers. This business model fits extremly well our extensive mailing list with heavy segmentation and comparatively low monthly sendout volume. The setup was quite easy and support rather excellent. Our initial problems were taken care of quickly and efficiently and support time was never unbearable. Setting up mails and templates is a pleasure and setting up new campaigns is fast and easy. The system is constantly being improved upon and it is a pleasant suprise to see kinks and bugs being ironed out.

Cons:

Segmenting of the target group could be improved upon. The current model is quite simple and thus easy to use, but it might leave client with demand for heavy segmentation features looking for more. Geographical segmenting could be improved upon - there is currently no possibility to select a segment based on geolocation through map, circle radius etc.

A low-cost, comprehensive system for organizing your email marketing operations.

Comments: Sendinblue has given us the tools we need to manage and arrange our email marketing campaigns. We've reduced a lot of procedures and improved the effectiveness of our advertising efforts thanks to Sendinblue. We may repeat them again and over again within a particular time frame, all at a minimal cost.

Pros:

Sendinblue is a low-cost tool for effective email marketing and campaign management. I enjoy how simple it is to create and organize contact lists, as well as divide them into sub-groups, which makes mailing fliers to them much easier. Sendinblue's ability to increase our contact lists without charging any more fees is something I like. I appreciate Sendinblue's ready-to-use concepts and templates, which make it simple to construct our campaign and add images and links. I enjoy the testing option since it allows us to analyze the ad campaign before sending it and make changes as needed. Add to that the option to upload materials such as presentations and PDFs as attachments. I particularly value the reports that Sendinblue provides, which allow us to see how many individuals have responded to our communications.

Cons:

I found nothing to dislike about Sendinblue because it is really basic and straightforward to use. But I think it needs to be improved even more so that we can get more reports and analyses, which would help us improve the way we do email marketing.

Don't believe the hype...for all the support you'll get you might as well write your own software

Comments: Well if I haven't said enough already all I can do is reaffirm that Brevo has been a waste of time from a business point of view and a terrible experience from a personal one.So call tech support is an utter joke, the staff arrogant, belittling and even confrontational.Irrespective of how bad or mediocre the service turned out to be, how can you work with such horrible people?Your call

Pros:

Up front I liked the blurb that tells me "easy to use" and "top notch support" neither of which turn out to be the least bit true.So, when you discover that this is a whole new minefield then ask for help, the support it not just laughable but outright insulting....more below

Cons:

The whole experience was a waste of time and energy, I am insisting on a full refund but once again "support" just send me links to pages and tell me to sort it out myself.I feel a court case coming on.So, what can you say about Brevo "Customer Experience Officers" except they do their best to make that experience a bad one, to the point they are as a team and individually, arrogant, uncaring, and are happy to insult to the point of being confrontational...you will be treated like an idiot.If you wish to work under those conditions it's up to you but not me. Also, was it good for my business?Not it the least

Right from Transactional Emails to Campaign Management, my go to email platform

Pros:

Ease of use and ease of deployment is something I love about the platform. I have been using this for more than 4 years.

Cons:

Not giving the SMS credits in the basic versions along with the email version is something I don't like.

Best Email Automation & Transactional Email Platform

Comments: Absolutely excellent experience throughout the years.

Pros:

Wide range of features, particularly developer-friendly ones such as transactional email, SMTP and API. Also, affordability for small and medium businesses. The developer documents and customer service are probably the best.

Cons:

Nothing much to hate about Brevo (previously known as SendinBlue), except maybe the new colour scheme. On a more serious note, the email builder can be improved slightly in terms of UX. Certain things require one or two too many clicks.