Marketing Planning Tools

Marketing Planning software helps businesses outline marketing strategy, budgets, and goals and measure progress against these parameters.

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Keen's innovative Marketing decision platform unifies marketing planning across all of your channels (digital, traditional media and even in-store). Keen goes beyond short-term ROIs to calculate each program's total financial contribution. More importantly, it's forward-focused modeling lets marketers build prescriptive plans that specify the optimal investment by channel, by week. As a result our customers experience an average 25% lift in year one. Learn more about Keen Keen's platform measures Marketing's financial impact across all channels and models the optimal future investment by channel by week. Learn more about Keen
Aha! is the world's #1 roadmap software. We help more than 250,000 users build and market products customers love. The company was founded in 2013 by Silicon Valley veterans and product management experts Brian de Haaff and Dr. Chris Waters. Aha! is one of the fastest growing software companies in the U.S. The company is self-funded and profitable, with an entirely remote team. Learn more at www.aha.io. Learn more about Aha! World's #1 roadmap software Learn more about Aha!
Deliver your marketing campaigns on time using Wrike's work management software. Streamline internal and external requests, set up custom campaign workflows, plan your on the interactive timeline, delegate tasks, track progress in real-time, and easily create performance reports. Get started now! Learn more about Wrike Deliver your marketing campaigns on time with Wrike's work management tool. Learn more about Wrike
You dont have to waste time shuffling between meetings, email, chat, and spreadsheets to coordinate and manage all of your teams work. Asana organizes everythingfrom company objectives to routine tasksin one place so teams are clear about priorities and responsibilities, and you can monitor progress in real time to keep projects on track. Say goodbye to endless email chains and last-minute scrambles, and say hello to helping your team move faster and make a bigger impact. Learn more about Asana Asana is the easiest way to organize and manage all of your team's work. See why 7000+ customers give Asana 4.5 out of 5 stars. Learn more about Asana
BrandMaker supports its clients to transform and grow their businesses with leading-edge Marketing Resource Management technology that is combined with a field-proven implementation approach. Our solutions help enterprise marketing teams by optimizing their operations management and the delivery of customized marketing content that addresses the needs of customers throughout the customer journey. Learn more about BrandMaker BrandMaker software streamlines your marketing planning, spend management, and content creation workflows. Learn more about BrandMaker
Award-winning ProjectManager.com features powerful online project management, time-tracking and collaboration tools for managers and their teams. With real-time visibility, managers can ensure that their projects and their teams are always on track. Plus, team members love the ability to update their timesheets and tasks anytime, anywhere. Its easy to see why teams in over 100 countries, like NASA, Ralph Lauren, Volvo and Brookstone, rely on ProjectManager.com. Learn more about ProjectManager.com Award-winning online project management software featuring project dashboards, gantt charts, kanban boards, and team collaboration. Learn more about ProjectManager.com
The fast, simple way to schedule people & other resources across your projects! Get team visibility on one clever calendar. Drag & drop bookings in seconds. Manage vacation & other types of time off. An availability bar helps with capacity planning. Clash management helps you stay in control. Dashboards, email notifications & calendar sync mean everyone's up to speed. Powerful reports let you monitor utilization rates. No software to install. From only $2.50 per person/month. Free 30-day trial. Learn more about Resource Guru Web-based resource scheduling app with leave management, personal dashboards, clash management, team visibility and collaboration. Learn more about Resource Guru
Screendragon is a marketing planning and campaign management platform for mid to large size agencies and organizations (50+). Plan, execute and deliver campaigns on time. Screendragon's MarketingOS empowers marketing teams with a marketing planning calendar, smart work request forms, resource planning and forecasting, automated workflows, proofing and a lot more. Customers of Screendragon include Kellogg's, BP, Sky, Virgin Atlantic, JWT and McCann World Group. Learn more about Screendragon A marketing planning and campaign management platform for mid to large sized (50+) agencies and organizations. Learn more about Screendragon
ProWorkflow is an industry-leading comprehensive project management tool for teams of 5 to 5000. With 17 years of experience and trusted for over 3 million projects, we understand small details through to big data. Easily track tasks, time, documents, communications, quotes and invoices. Our powerful API and customizable features let you tailor ProWorkflow for a perfect fit. World-class customer support and free on-boarding makes the decision to join easy. Start your free trial today! Learn more about ProWorkflow ProWorkflow is an industry leading and much loved project, task and workflow management software. Start your Free Trial Today! Learn more about ProWorkflow
Jira Software is the #1 software development tool used by agile teams. Millions trust Jira as the source of truth for every step of their software project's life-cycle. Built on 15+ years of agile evolution and continuously updated to support the latest trends in software development, Jira helps teams deliver value to customers faster by releasing earlier, more often, and more iteratively. Learn more about JIRA Jira is the #1 software development tool used by agile teams. Millions choose Jira to plan and build great products. Try free! Learn more about JIRA
GanttPRO is an online planning software used by 350K+ users worldwide. Marketing Project managers and Team leaders from digital agencies trust it to keep their planning simple, team members - engaged, and clients/partners - in the loop. The short learning curve and nice UX/UI design allow managers and team members to start working right away. Task, resource, cost, deadline management, team collaboration, workload, templates, export, and more - get them for FREE on a trial! Learn more about GanttPRO Project Planning software based on Gantt charts. Perfect fit for Marketing teams! Great UI, powerful features at affordable prices. Learn more about GanttPRO
T-Pro Optimum is a trade promotion optimization solution designed for CPG manufacturers, which applies advanced analytics and AI to analyze and optimize your promotional events and customer plans. T-Pro Optimum offers comprehensive post-event analytics and powerful, predictive constraint-based planning to quantify and improve your return on investment. Our customer list includes organizations such as Kellogg's, Welch's, Land O' Lakes and more. Learn more about T-Pro Optimum A trade promotion optimization solution designed for CPG manufacturers, that applies advanced analytics and AI to analyze and optimize. Learn more about T-Pro Optimum
Workamajig Platinum is a fully integrated Creative Agency software system that includes everything from Project Management, Resource Management and Agency Management to Creative Collaboration, CRM & Sales & Time-Tracking. Workamajig began over 25 years ago as an operations and technology consulting firm to creative shops & we've been putting that expertise to use ever since. More than 3,000 creative teams rely on Workamajig every day. Learn more about Workamajig Workamajig - The #1 Workflow Management Software for the creative industry. It's an all-in-one solution for agencies and in-house teams Learn more about Workamajig
GoodDay is a work, project, product, task, time, and team management platform that gives organizations the best tools for high-level planning, aligned with their day-to-day work, and for continuous improvement of all processes based on transparency, accountability, agility, and recognition. Learn more about GoodDay GoodDay is a work management platform for project, task, product, time, and team management and productive, transparent collaboration. Learn more about GoodDay
Bitrix24 #1 free marketing planning and campaign management platform used by over 4 million businesses worldwide. You can plan AND run your marketing email campaigns directly from inside Bitrix24. Email marketing, SMS broadcasting, telemarketing, Facebook and Google remarketinls are already part of Bitrix24. Unlimited marketing projects, Gantt charts, time tracking and sales reports. Learn more about Bitrix24 Bitrix24 #1 free marketing planning and campaign management platform used by over 4 million businesses worldwide. Learn more about Bitrix24
Your marketing planning needs structure and this is where it gets it. It goes beyond tasks and subtasks - with task dependencies with automatic rescheduling, instant feedback, real time comments, time and budget tracking, filtering, reporting, and other features - successful projects and meaningful collaboration are just around the corner. Learn more about ActiveCollab Get a grip on your planning! Use tasks to organize your work, set priorities, track time and funds, generate reports. Learn more about ActiveCollab
"Organize anything, together." Trello is a collaboration tool that organizes your projects into boards. In one glance, Trello tells you what's being worked on, who's working on what, and where something is in a process. All your projects, all your tasks, all of your team--organized, accounted for, and easily visible at a glance. New users instantly understand the list and card metaphor and can be working on Trello within minutes. Trello is a collaboration tool that organizes your projects into boards. In one glance, Trello tells you what's being worked on.
Hygger is a project management tool with built-in prioritization. Establish specific project goals and break them into an actionable plan. Create and share beautiful roadmaps, distribute tasks on Kanban boards and prioritize them wisely using Value/Effort matrix or other technique. Coordinate and collaborate with the team in real-time and enjoy full transparency of work. Hygger is a perfect tool for software development, product management, marketing, creative agencies, and others. Hygger - is a project management tool with built-in prioritization.
Marketing is in transition. Brands everywhere are undergoing digital transformation, and investing more in technology and data. However, rising marketing complexity is outpacing available resources, and organizations lack a system of record to manage everything. Percolate provides software to help teams successfully execute their marketing strategy. Only Percolate brings together all your content, channels, and campaigns in a single tool to power better marketing performance. Percolate is The System of Record for Marketing. Software to help you see, organize, and improve everything marketing does.
Slope is a project management tool for marketing and creative teams. Unlike generic project management tools, Slope offers built-in creative review tools like time-coded comments for video and annotated comments for designs. Slope makes it easy for marketing and creative teams to plan, track, and collaborate on projects.
IBM Marketing Cloud is the marketing technology provider offering advanced email marketing and marketing automation solutions. IBM Marketing Cloud's products are designed for marketers that want to increase revenue, improve ROI, and operate more efficiently. Marketers using IBM Marketing Cloud can devote time to strategy as well as execution as a result of the company's focus on innovative, easy-to-use technology, simple implementation and services and support. Marketing automation software that allows you to manage your customer data, execute targeted campaigns, and track results.
Wedia's Creative Project & Content Management solution provides the collaboration tools to simplify and coordinate your creative processes from ideation to validation. Teams members, agencies and legal validators can easily plan, create and review content from one platform. Our SaaS technology supports primarily global brands of 1000+ employees in the entire lifecycle of content, providing a central hub from which they create, manage and distribute all their photos, videos, 3D etc. Wedia's solution unifies content production with flexible workflows to help you plan, create and review your marketing projects.
Desk-Net is a powerful editorial calendar software. Plan content across any number of platforms. Monitor statuses, manage topics, and coordinate tasks and staff. Desk-Net provides plugins for bidirectional integrations with many CMS like WordPress or Drupal. Desk-Net streamlines the planning and coordination workflows for editorial teams, corporate communications and content marketers.
Project management for marketers and marketing teams shouldn't be limited to tasks and projects. In Husky, you have an integrated view of your communication planning, budget, notes, and KPIs. No need to have separate spreadsheets or online tools to manage your marketing projects. Collaborate with colleagues, freelancers, and suppliers easily. Take control! We also take pride in our personal support by seasoned marketing professionals. Project management for marketers and marketing teams with features for communication planning, budget, strategic notes and KPIs.
A marketing visualization and collaboration software platform for brand and agency teams with staging, planning & workflow functions. "We make visual marketing calendars for brands and agencies. Whether youre working on an editorial calendar, marketing communications calendar, brand planning calendar or publishing calendar, weve got you covered. Forget the spreadsheets and workarounds for creative reviews and campaign planning. Its time to give your content a new home!" A marketing visualization and collaboration software platform for brand and agency teams with staging, planning & workflow functions.
Simple, easy to use Collaboration and Marketing Planning Software for Retailers, Manufacturers and Shopper Marketing Agencies Simple, easy to use Collaboration and Marketing Planning Software for Retailers, Manufacturers and Shopper Marketing Agencies
Cloud-based planning tool that helps measure, analyze & gain insights into sales & marketing data & drive innovation across operations. Cloud-based planning tool that helps measure, analyze & gain insights into sales & marketing data & drive innovation across operations.
Marketing Mate facilitates the creation of strategic marketing plans, enables you to track your progress, and ensures your marketing planning is consistent. The custom-built software generates strategic and tailored marketing plans in the most streamlined way. Perfect for organizations of all sizes, and great for multiple teams where consistency is needed. Marketing/comms agencies also use Marketing Mate to create effective plans for their clients to set a strong foundation. Marketing Mate supports organizations of all sizes to create, track and review strategic marketing plans, for greater success.
Mediatool is a one-stop-shop for all of your media planning needs. Mediatool brings all your plans and media data into one, centralized hub. With our cloud-based media planning tool you get one, reliable source for all of your media activities and waste zero time on outdated excel budget sheets and email threads. Check the status of your budget, set and manage deadlines, keep a close eye on marketing actions, and learn which actions offer the best return. Gives an overview of all your marketing activities, campaign plans and yearly summaries in one place.
MarketPlan.io is the only app that allows you to: Map out your marketing funnels, Ensure congruence with your marketing message and brand across all your channels, Assign tasks and collaborate with your team, Comment and chat with your team in real time, Run realistic projections, Price your offers correctly for maximum revenue potential, Set your funnel live and watch your plans in action with 1 click, Set changes live in real time. Plan, execute, collaborate, analyze and optimize your next big marketing idea.
We help your marketing team plan, track and manage your marketing spend and activities. Allocadia makes the entire marketing planning process easier, more collaborative, and more strategic. We help you achieve a standardized marketing planning process across your entire organization, and prove how your investments support the big-picture priorities of the business. No matter how big your marketing org, Allocadia lets you manage every dollar spent. Allocadia Marketing Performance Management is planning, investment, and ROI measurement software built for marketing teams.
Bionic is the only all-in-one tool that gives you effortless RFPs, perfect media plans, beautiful flowcharts, one-click media authorizations, custom IOs, flawless trafficking, award-winning performance, and more. Media investment management solution for media teams drowning in spreadsheets and messy data.
Ruum is a powerful, intuitive, lightweight project management and collaboration tool. It's the only productivity software fully integrated with the SAP C/4HANA suite. Use Ruum to manage teams, projects, and keep track of your and your team's progress. With Ada, Ruum's AI-powered virtual assistant, losing track of milestones and tasks is a thing of the past. You can monitor progress, generate reports, and collaborate all in one place. Collaboration and project management software at its best. Ruum is a powerful, intuitive, lightweight, AI-driven project management and collaboration tool with native SAP C/4HANA integrations.
Turn your marketing strategy into a well oiled machine Turn your marketing strategy into a well oiled machine
Google My Business (GMB) has recently added a new feature for post updates. The content appears in both Google search and maps results. The dbaPlatform features a post publishing tool that allows you to create, schedule, and publish posts for multiple Google My Business locations. Built for agencies, the dbaPlatform also allows you to publish Google My Business posts to multiple locations in one click.
Plan your entire multi-channel marketing including costs, if needed. MARMIND shows you in real time what activities are most successful along the Customer Journey. The intuitive teamwork functionality allows the distribution of tasks across the team, company, and even your business network. MARMIND includes all the necessary data from social media, contacts, interactions, costs and your media assets. This allows the execution of your marketing in one continuous process. Marketing Plan - Connected MARMIND connects Campaigns, Budgets, Outcomes and customer interactions in one centralized plan.
Funnel Plan is an online planning tool that will help you clarify your yearly sales and marketing plan. Funnel Plan's step-by-step approach helps you uncover the answers to questions every business, sales or marketing leader should know, like, how many deals do you need to close to meet your sales target next year? Or who is your ideal client? Or what problem do you solve? Capture your entire strategy into a beautiful one-page plan that downloads into a PDF. Get a free trial plan today. Cloud-based sales and marketing tool that assists firms with knowledge sharing, collaboration, campaign briefs and analysis.
Cloud solution for creating shareable marketing plans with pop-up diagrams. Cloud solution for creating shareable marketing plans with pop-up diagrams.
Allisian is a project management application for marketing agencies. We stand apart from traditional project management tools by providing a platform for team management and client communication. Our easy-to-navigate application facilitates client communication, internal teamwork, and automation of tasks for a streamlined project development. A project management app for agencies and creatives. Features include task management, project notes, charts and more. Try us today!
Automated marketing insights for brands and creators. Monitor all marketing and social platforms in one beautiful report. Automated marketing insights for brands and creators. Monitor all marketing and social platforms in one beautiful report.
Plan, track, manage and store marketing advertisements for businesses through planners, sales trackers, result calculator and more. Plan, track, manage and store marketing advertisements for businesses through planners, sales trackers, result calculator and more.
PPC audit and reporting tool that helps identify budget waste and optimize account structure and spending. PPC audit and reporting tool that helps identify budget waste and optimize account structure and spending.
Mercury Media is a web-based SaaS solution which automates all media work steps in one solution to help both agencies and advertisers run media campaigns more efficiently. The software collects all media data in standardized formats and stores it on a central platform, making media activities more transparent than ever. With Mercury Media agencies can intensify their focus on consulting and strategy and advertisers regain control over their media activities. Software which automates all media work steps in one solution to help agencies and advertisers run media campaigns efficiently.

by ExhibitForce

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Powering 1 MIL projects and events worldwide with award-winning applications, ExhibitForce is the event professional's toolkit that redefines best practices in overseeing every aspect of an event program - from registration to lead capture with measurable ROI. The result is more than 30 of Fortune 500 Companies worldwide trust Exhibit Force to drive results and brings together all of the resources in an organization to dramatically boost productivity and currently has 300,000 global end-users Award Winning Web-based event application for centralized management of trade show assets and streamlined work processes. Exhibit Force

by Simple Technology

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In Simple, every asset is assigned relevant information such as keywords and usage rights, so you can quickly find the material you need and have the confidence to use it. Use our DAM to view all marketing materials across channels and throughout the customer journey, so you can ensure youre creating beautiful, consistent customer experiences. Through our open API, assets can be mapped to intelligent workflows and passed off to common cloud-based channel execution tools eg. CRMs & CMS systems. Simple provides a central place for teams to manage their marketing assets across all media channels.

by Markodojo

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Combines marketing calendars, project management, collaboration, requests forms and more in one app to help any size marketing group. Combines marketing calendars, project management, collaboration, requests forms and more in one app to help any size marketing group.

by PlanBold

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Marketing planning and strategy management software that provides surveys, knowledge center, idea crowdsourcing, and expenses tracking. Marketing planning and strategy management software that provides surveys, knowledge center, idea crowdsourcing, and expenses tracking.

by Hive9

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Hive9 brings your entire marketing plan into an intelligent calendar, providing immediate visibility, insights and better collaboration to ensure your plan is aligned with your strategy. We connect your plan automatically to your budget and actual expenses to ensure no surprises with your CFO and provide better knowledge of your spending by vendor, region, product, target audience and much more. Finally, we clearly show you what is working and what is not through our performance module. Cloud-based MRM solution that helps manage and plan marketing calendar, budgets, and optimize performance, ROI and customer success.

by Novadex

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Individual marketing communication -define centrally and carry it out locally. The individualization of marketing content no longer has to be complex and expensive. With the marketing portal, a large number of users can individualize and personalize their marketing templates without specific know-how. This enables you to reach your customers on the print, e-mail and web channel with highly personalised communication media. With just a few clicks, you can set up a marketing portal for distribu Individual marketing communication - define centrally and carry it out locally.

by Palo Alto Software

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Marketing planning solution that offers progress tracking, presentations creation, sales forecasting and budgeting capabilities. Marketing planning solution that offers progress tracking, presentations creation, sales forecasting and budgeting capabilities.
Aprimo Plan and Spend is a marketing planning and spend management solution. The solution enables marketers to create and approve marketing plans, control budget, track invoices, manage outstanding quotes and vendor information. With more visibility and transparency into marketing budgeting and spend management, marketing organizations can get the most value from their allocated dollars. Aprimo Plan and Spend enables marketers to create marketing plans, control budget, track invoices, and manage quotes.
CrossCap Marketing Calendar Software is a single and consolidated marketing calendar planning software for medium to large-sized businesses that ensures alignment of all marketing activity to the creative brief and other strategy documents, lets the stakeholders make updates in real-time, and keeps corporate teams focused on the bigger picture with goals and KPIs captured inside the CrossCap marketing calendar. CrossCap omni-channel marketing calendar helps marketing stakeholders plan and consolidate campaign activity, and track its performance

by Social Standards

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Consumer analysis tool that provides business insights through social data reporting, merchandising and more. Consumer analysis tool that provides business insights through social data reporting, merchandising and more.

by Hockeycurve Growth Solutions

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A marketing planning solution for the Indian market with email & SMS integration, analytics, SEO, media planning, and more. A marketing planning solution for the Indian market with email & SMS integration, analytics, SEO, media planning, and more.

by 249Labs

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Technology is everywhere in Marketing. Open Lantern is a way for business users to manage their marketing ecosystem in a simple, intuitive way. Visually create your technology landscape and integrations across platforms to manage your marketing ecosystem

by Client Focused Media

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Web-based media buying solution that works with or without comScore and Nielsen Integration. Web-based media buying solution that works with or without comScore and Nielsen Integration.

by InfiniGrow

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InfiniGrow is an AI-powered marketing planning and analytics platform that enables marketing teams to optimally allocate their budget across all marketing channels, according to the most relevant and updated data, at any given moment. Using the platform's unique technology, InfiniGrow automatically provides ongoing recommendations so that the marketing team can focus on the execution - the creative work, without worrying about all the numbers and guesswork that surrounds it. InfiniGrow is an AI-powered marketing planning and analytics platform for data-driven marketing teams.

by Fortvision

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Fortvision is a widespread user engagement & targeting software for content creation as well as promotion and monitoring. Fortvision is a widespread user engagement & targeting software for content creation as well as promotion and monitoring.

by Tap Bang

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A low cost marketing and PR management tool that saves smaller businesses time and money. A low cost marketing and PR management tool that saves smaller businesses time and money.

by BRANDAD Systems

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Brand Base is a marketing management system that helps to ensure a consistent brand image locally. Brand Base is a marketing management system that helps to ensure a consistent brand image locally.

by PromoPrep

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Promo planning & management for ecommerce teams with auto alerts, one-click YoY comparison, revenue tracking & real time access. Promo planning & management for ecommerce teams with auto alerts, one-click YoY comparison, revenue tracking & real time access.

by Capillary Technologies

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Capillary Insights+ is an AI-powered, omnichannel customer analytics and marketing insights platform that offers you deep understanding into consumers behaviour and preferences. Capillary Insights+ is an AI-powered, omnichannel customer analytics and marketing insights platform.

by YouGov

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YouGov is a global provider of data and analysis generated by consumer panels in 42 markets. We are powered by our unique connected data set, The YouGov Cube, encompassing hundreds of thousands of variables and over a decade of data on our panel members. With our continuously updated data we are able to provide the most accurate, complete, and dynamic portrait of the world. YouGov is a global research and data analytics group, collecting consumer data in 42 markets.
SP Marketing provides an operational portal for marketing teams to track campaigns, events, collateral, and related tasks, documents, and activities. This SharePoint marketing template runs on Office 365 / SharePoint. Access third-party marketing tools for email campaigns, graphic design, or social media with the portal tools icons. Employees can submit service requests and access content through a MyMarketing portal. SP Marketing turns Office 365 and SharePoint into a next generation portal for Marketing Staff.

by Lead Mirror

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Lead Mirror is your intelligent marketing assistant to support diverse and vast digital marketing data. Lead Mirror is your intelligent marketing assistant to support diverse and vast digital marketing data.

by Measured

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Measured helps inform the incrementality of paid media for acquisition marketers to drive cross-channel investment decisions. Its approach is rooted in innovative, always-on A/B experimentation, proven to be the most effective and accurate methodology for determining incremental contribution. Incrementality drives Measureds cross-channel attribution and decisioning platform. Measured is powered by a privacy-compliant and quality-controlled marketing data platform provided as a service. Measured leads cross-channel media incrementality measurement to inform portfolio media investment decisions.
FIND Market uses A.I. personalization algorithms to dynamically group like-minded customers based on their purchasing behavior. These segments enable marketers to enhance both their message and customer experience. Increase customer lifetime value through predictive personalized email campaigns