369 results
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Bynder is the easiest way to professionally manage your digital assets. Teams get on the same page for real-time collaborative edits and on-brand approvals, simple file sharing and... Learn more about Bynder

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
As the only DAM built on Microsoft Azure, MediaValet is the fastest and easiest to use DAM platform, offering unlimited users, unlimited support and training as well as best-in-class... Learn more about MediaValet

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Chorus, by Third Light, is a digital asset management solution that helps marketing and creative teams sync, store and share their media as they collaborate. It's built around secure... Learn more about Third Light

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Wrike is an award-winning creative work management software for enterprise teams. It offers advanced security and full customization for each creative team. Marketing, design, and... Learn more about Wrike

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
As a leader in digital asset management, Canto is the simplest, yet most powerful DAM system on the market. Marketing teams across all industries trust Canto to organize, secure and... Learn more about Canto

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Frontify is the DAM that knows your brand. It's a cloud-based brand management platform for creators and collaborators of brands, connecting everything (and everyone) important to the... Learn more about Frontify

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Filecamp is a cloud-based Digital Asset Management (DAM) software solution that helps companies organize and share their digital media such as images, videos, and brand... Learn more about Filecamp

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Data Dwell provide a secure online content library, tailored to you and your business - an easily searchable catalogue of all your brand, marketing and product media that allows users... Learn more about Data Dwell Digital Asset Management

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
As a single source of truth for all of your images, videos, audio files, and documents with relevant metadata, our digital asset management software makes finding, accessing, and... Learn more about Extensis Portfolio

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
With Nuxeo, large enterprise organizations can manage, access, and use any digital or rich media asset with Nuxeo's enterprise digital asset management (DAM) capabilities. From... Learn more about Nuxeo

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
FileSpin is built to provide best-in-class solution for the digital asset management needs for large businesses. Features include:- Comprehensive Digital Asset Management, Robust user... Learn more about FileSpin.io

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Miro is #1 collaborative whiteboard platform for teams of any size, trusted by over 13 million users worldwide. Easily collaborate, ideate and centralize communication for all your... Learn more about Miro

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Filestage is the easy-to-use enterprise-ready online proofing software that helps teams to get digital assets reviewed and approved faster. With customizable workflows, task... Learn more about Filestage

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Asset Bank is one of the most usable, flexible Digital Asset Management solutions on the market. Our award-winning software has a wealth of features & integrations - now with facial... Learn more about Asset Bank

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Dokmee is a secure, easy to use document management system for efficient document capture and storage, search and retrieval, and file sharing; all at an attractive price point. Dokmee... Learn more about Dokmee DMS

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
OpenAsset is the only Digital Asset Management system tailored to the AEC and Real Estate industries. A cloud-based DAM designed for managing digital assets by property or project... Learn more about OpenAsset

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Paperflite is a marketing collateral and sales content management platform. With Paperflite marketing teams can curate, organize and distribute their content to sales teams, customer... Learn more about Paperflite

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
The Brand and Content Management Platform. MyAdbox supports marketers by protecting brand assets and delivering marketing campaigns faster than ever - including: - Class-leading and... Learn more about MyAdbox

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
TACTIC organizes your work world and offers a full asset library that can be used to manage all types of assets. These assets are tracked, versioned and can be organized with... Learn more about TACTIC

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
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Akeneo is a fast growing software company that offers an open source PIM (Product Information Management) solution that dramatically simplifies catalog management processes. Akeneo... Learn more about Akeneo PIM

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
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Jahia is the only true Digital Experience Platform (DXP) available on the market. Built to act as the backbone for your marketing technology stack, Jahia combines content management... Learn more about Jahia

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
CGTrader ARsenal is an all-in-one 3D visualization & Augmented Reality platform for eCommerce.Display your 3D product models on your website through web-native Augmented... Learn more about CGTrader ARsenal

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
A visual collaboration tool that creates a shared perspective for your team on any project in a fun, flexible, and rewarding way.
From sales and marketing to HR and operations, teams can design and customize Trello to fit their unique needs and work styles. And with over 100+ integrations with other key tools like Google Drive, Slack, Jira and more, Trello is a living, breathing project hub of cross-team collaboration no matter where your work needs to happen. Trello brings joy to teamwork by making it transparent and easily shareable across boards and teams.
From sales and marketing to HR and operations, teams can design and customize Trello to fit their unique needs and work styles. And with over 100+ integrations with other key tools like Google Drive,...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Web-based digital asset management tool that allows users to access and share files and photos on PC, Mac, Android, and iOS devices.
Web-based digital asset management tool that allows users to access and share files and photos on PC, Mac, Android, and iOS devices.
Web-based digital asset management tool that allows users to access and share files and photos on PC, Mac, Android, and iOS devices.

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Design and publish anything in a few clicks. From brochure to video, access thousands of templates, images, videos, and more for free.
Design isn't just for designers. It's for anyone with ideas to share. Canva is the online platform that makes designing anything easy, for every individual and team. With thousands of professionally made templates to get you started, you can create, customize, and share your designs in a few clicks. From stickers to professional brochures, stunning videos to workplace presentations, it's never been easier to achieve your design goals.
Design isn't just for designers. It's for anyone with ideas to share. Canva is the online platform that makes designing anything easy, for every individual and team. With thousands of professionally...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Box is a modern content management platform that allows you to manage assets and approval workflows in one place.
Box works in any browser and allows you to easily store and manage all your content online. It also lets you share files instantly and access documents from anywhere. No matter what device you choose, get fast, easy access to documents, project plans, presentations and videos. Always have the latest pitch for your customers, on or offline. Box makes it easy for administrators to maintain a central view of all content and users in their account through a powerful admin console.
Box works in any browser and allows you to easily store and manage all your content online. It also lets you share files instantly and access documents from anywhere. No matter what device you...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Automate workflows, collaborate with team members, track status updates, and analyze strategic KPIs all on one intuitive platform.
On monday.com, managers can manage all digital assets on a customizable platform that provides instant visibility into their ongoing campaigns. Assign projects directly on the platform so everyone knows exactly what tasks they need to do when. Then automate status notifications and repetitive processes so you can get rid of endless meetings and focus on meaningful work. From ideating new campaigns to analyzing key KPIs, monday.com helps you make better data-driven decisions at a glance.
On monday.com, managers can manage all digital assets on a customizable platform that provides instant visibility into their ongoing campaigns. Assign projects directly on the platform so everyone...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Airtable combines an intuitive spreadsheet interface with file attachments, kanban boards, calendars, and other powerful features.
Airtable is the all-in-one collaboration platform that combines the flexibility of a spreadsheet interface with rich features like file attachments, kanban card stacks, calendars, and reporting.
Airtable is the all-in-one collaboration platform that combines the flexibility of a spreadsheet interface with rich features like file attachments, kanban card stacks, calendars, and reporting.

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
CMS designed to help both novice users and expert developers to build websites and applications.
CMS designed to help both novice users and expert developers to build websites and applications.
CMS designed to help both novice users and expert developers to build websites and applications.

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Brandfolder is the industry-leading, most intuitive Digital Asset Management platform
An industry leader in Digital Asset Management software, Brandfolder delivers a platform that is as intuitive for users as it is powerful for admins, to easily store, manage, share, manipulate, and analyze assets across hundreds of formats including 8K video, documents, images, and 3D renderings. With best-in-class services, support, security, and scalability, Brandfolder helps global brands create compelling, timely, and consistent brand experiences with unparalleled efficiency and speed.
An industry leader in Digital Asset Management software, Brandfolder delivers a platform that is as intuitive for users as it is powerful for admins, to easily store, manage, share, manipulate, and...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Power your content with an award-winning DAM+PIM+MRM solutions and service beyond compare.
Recognized by Capterra users for Best Value and Best Ease of Use, Widen is an enterprise content management company providing a central source of truth for digital content and brand assets. Primarily serving mid-to-large organizations of 500+ employees, Widen's cloud-based solutions for enterprise DAM+PIM, marketing workflow, and brand management deliver a complete experience of high-quality software and unparalleled service.
Recognized by Capterra users for Best Value and Best Ease of Use, Widen is an enterprise content management company providing a central source of truth for digital content and brand assets. Primarily...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
A design & brand templating platform with lockable templates empowering teams to create & distribute content without going off brand.
Lucidpress is a design & brand templating platform that empowers non-designers in your company to create and distribute marketing collateral all on their own (without going off brand). Lockable templates protect your brand while allowing colleagues to make small design tweaks and customizations, easing the workload off your creative team. Say goodbye to rogue branding forever with Lucidpress -- the brand templating platform trusted by over 7 million users worldwide.
Lucidpress is a design & brand templating platform that empowers non-designers in your company to create and distribute marketing collateral all on their own (without going off brand). Lockable...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
PhotoShelter for Brands is the fastest and easiest digital asset management tool that transforms how creative people work.
PhotoShelter for Brands is a Digital Asset Management system that allows marketing and creative teams to easily store, organize and share content so they can engage audiences in real-time. With this one centralized platform, the 1,200+ brands we serve are able to move creative files from point A to point B instantly. It fits seamlessly into the way they work, connects to tools they use every day through Adobe and API integrations, and gives them full creative control of their visual content.
PhotoShelter for Brands is a Digital Asset Management system that allows marketing and creative teams to easily store, organize and share content so they can engage audiences in real-time. With this...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Knowledge engagement software enabling teams to access, collaborate across, and draw upon their organization¿s collective intelligence.
Bloomfire is the leader in knowledge engagement, delivering an experience that connects teams and individuals with the information they need to excel at their jobs. Our cloud-based knowledge engagement platform gives people one centralized, searchable place to engage with shared knowledge and grow their organization¿s collective intelligence. For more information or to schedule a demo, visit www.bloomfire.com.
Bloomfire is the leader in knowledge engagement, delivering an experience that connects teams and individuals with the information they need to excel at their jobs. Our cloud-based knowledge...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Enabling marketing teams & ad agencies to effectively manage their creative approval workflow from project brief to approval & archive.
Admation is cloud based approval workflow management software for brands and ad agencies. Streamline your approval workflow with a project management tool that enables you to manage and track all of your reviews and approvals from one central hub. Key features include briefing templates, online proofing tools, batched feedback, tiered approvals, reminder notifications, resource management, project time tracking, reporting tools and digital asset management.
Admation is cloud based approval workflow management software for brands and ad agencies. Streamline your approval workflow with a project management tool that enables you to manage and track all of...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Image management and processing service to rapidly resize, optimize and deliver images to websites and apps via CDN.
Sirv hosts, processes and optimizes images on-the-fly, helping your website to achieve near-instant page loading speed. Sirv empowers your team with tools to manage your company assets easily and effectively. E-commerce will benefit from Sirv's state-of-the art product image viewers and image processing options. Start your free trial at the Sirv website today.
Sirv hosts, processes and optimizes images on-the-fly, helping your website to achieve near-instant page loading speed. Sirv empowers your team with tools to manage your company assets easily and...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Cloud-based file sharing solution that helps users collaborate remotely with screen capturing, note taking, URL shortening & more.
Take a screenshot or drop a file. Share it via email, IM, Twitter, Facebook, whatever. Share the stuff you're working on with clients and colleagues in seconds. Collaborate faster, smarter, and better with Droplr. Also available in native applications for Mac, Windows and iPhone.
Take a screenshot or drop a file. Share it via email, IM, Twitter, Facebook, whatever. Share the stuff you're working on with clients and colleagues in seconds. Collaborate faster, smarter, and...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Resize and remix 2000+ pixel perfect marketing images in under 5 minutes with no design skills are needed.
Resize and remix 2000+ pixel perfect marketing images in under 5 minutes with no design skills are needed.
Resize and remix 2000+ pixel perfect marketing images in under 5 minutes with no design skills are needed.

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Fast and very secure digital asset management and cloud storage service with a user-friendly interface.Controlled access to your assets
pCloud is a cloud- based digital asset management and cloud storage service providing access to all your digital content including images,video, audio,documents, and more- anytime, anywhere,on any device. Keep all of your important files safe and centralized in one place. You can share with team members, clients, etc. across the globe and give them controlled access and permissions.. pCloud's latest feature Branded links allows you to customize download links with your brand's style and logo
pCloud is a cloud- based digital asset management and cloud storage service providing access to all your digital content including images,video, audio,documents, and more- anytime, anywhere,on any...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Upload, organize, and distribute your digital assets from one centralized, secure spot in the cloud.
Some of the world's most recognized brands rely on Image Relay to upload, organize, monitor, manage, and distribute their files from one centralized, secure, easy-to-use spot in the cloud. Image Relay is the Digital Asset Management system designed with your time in mind.
Some of the world's most recognized brands rely on Image Relay to upload, organize, monitor, manage, and distribute their files from one centralized, secure, easy-to-use spot in the cloud. Image...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Store, index, and share your marketing content with CoSchedule's Asset Organizer.
CoSchedule's Asset Organizer is digital asset management software for marketers. Store, index, & share content with stakeholders in a single integrated platform. As one of the top marketing software providers on the Inc. 5000 list & recognized in Gartner¿s Magic Quadrant for Content Marketing Platforms, CoSchedule is the fastest-growing solution for mid-market and enterprise companies, serving more than 5,000+ customers worldwide.
CoSchedule's Asset Organizer is digital asset management software for marketers. Store, index, & share content with stakeholders in a single integrated platform. As one of the top marketing...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Easily customize and distribute your marketing assets worldwide with MarcomCentral.
MarcomCentral's digital asset management platform helps mid-size businesses to large enterprises store and organize marketing assets in one central location. With our self-serve platform, users can easily locate the branded materials they need, then customize and distribute them in real time. Using MarcomCentral, you¿ll eliminate one-off requests and enforce brand standards across your entire organization.
MarcomCentral's digital asset management platform helps mid-size businesses to large enterprises store and organize marketing assets in one central location. With our self-serve platform, users can...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Content management solution for videos, dynamic and personalized media, etc. that supports content search and workflow management.
Content management solution for videos, dynamic and personalized media, etc. that supports content search and workflow management.
Content management solution for videos, dynamic and personalized media, etc. that supports content search and workflow management.

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
All-in-one DAM solution for brands to manage digital assets, automate brand compliance, improve collaboration between teams and more.
Flexible, all-in-one digital asset management solution. We help companies manage their digital assets, automate brand compliance, improve collaboration between teams and more from one convenient place. Purpose-built for marketing teams who work in complex and highly regulated industries such as Health, Finance, Aged Care, Retail & Franchisors. IntelligenceBank helps a range of brands such as ANZ Bank, KFC, Baptist Health, Kubota & Hertz reduce risk and unleash the power of their content.
Flexible, all-in-one digital asset management solution. We help companies manage their digital assets, automate brand compliance, improve collaboration between teams and more from one convenient...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
The power of your brand without the effort, because Outfit automates digtial asset management and production at scale for enterprise.
Outfit leads the brand automation space, allowing your teams to produce, customise, approve and use marketing collateral, through templates and dynamic data inputs. It combines the best of digital asset management and brand management. Brand automation uses technology to automate manual, yet predictable on-brand tasks associated with marketing production. Outfit works alongside your existing martech stack to reduce production costs, empower teams and increase brand equity.
Outfit leads the brand automation space, allowing your teams to produce, customise, approve and use marketing collateral, through templates and dynamic data inputs. It combines the best of digital...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
WalkMe pioneered the Digital Adoption Platform (DAP) to transform the user experience in today's overwhelming digital world.
WalkMe pioneered the Digital Adoption Platform (DAP) to transform the user experience in today's overwhelming digital world. Using artificial intelligence, analytics, engagement, guidance and automation, WalkMe's transparent overlay assists users to adopt and to adapt swiftly to any enterprise software and utilize the full potential of their digital assets. WalkMe software is used by more than 2,000 companies globally, including over 30 percent of Fortune 500 companies.
WalkMe pioneered the Digital Adoption Platform (DAP) to transform the user experience in today's overwhelming digital world. Using artificial intelligence, analytics, engagement, guidance and...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
GigaTraks Asset Tracking Software can easily check-in and check-out assets that can be assigned or tracked to a location or person.
GigaTrak's Asset Tracking Software can easily check-in and check-out assets that can be assigned or tracked to a location or person. Our asset tracking system retains records of usage, maintenance, and history of assets. Everything is logged using a barcode scanning system via a standardized check in/out process. Keeping a historical data trail for each asset helps to locate assets when needed, reduces disruptions in operations, and avoids the expense of purchasing unnecessary replacements.
GigaTrak's Asset Tracking Software can easily check-in and check-out assets that can be assigned or tracked to a location or person. Our asset tracking system retains records of usage, maintenance,...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Cincopas media solution enables companies & individual users untap their videos', images' & podcasts' true business potential.
A comprehensive SaaS platform, Cincopa empowers you to completely brand your videos, and add annotations, CTAs, chapters,and forms that can appear on your video; all to increase lead generation and engagement with your audience. Transform your site into a video destination. Create immersive video channels in only a few clicks for new and existing videos, and benefit from Cincopa's complete API. With Cincopa's advanced analytics, you can learn where, how and who is watching your videos.
A comprehensive SaaS platform, Cincopa empowers you to completely brand your videos, and add annotations, CTAs, chapters,and forms that can appear on your video; all to increase lead generation and...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Showcase Workshop turns your device into a powerful sales, presentation, and training toolkit.
Showcase Workshop turns your iOS, Android, or Windows device into a powerful sales, presentation, and training toolkit. Show, share, and sell like never before! With Showcase Workshop, you can create stunning, interactive presentations for your colleagues to download, present, and share straight from their phone, tablet, or computer. Take the hassle out of remote sales presentations and screen-to-screen sharing!
Showcase Workshop turns your iOS, Android, or Windows device into a powerful sales, presentation, and training toolkit. Show, share, and sell like never before! With Showcase Workshop, you can...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics
Plytix is the most popular Product Information Management (PIM) on the market among small to medium-sized retail businesses.
Plytix is a Product Information Management (PIM) software. Plytix is the most popular PIM on the market among small and medium businesses worldwide because of the user-friendly interface, low price point, and their whiteglove approach to onboarding and customer support.
Plytix is a Product Information Management (PIM) software. Plytix is the most popular PIM on the market among small and medium businesses worldwide because of the user-friendly interface, low price...

Features

  • Asset Sharing
  • Search/Filter
  • Asset Categorisation
  • Customisable Branding
  • Reporting/Analytics

Digital Asset Management Software Buyers Guide

What is digital asset management software?

Digital asset management (DAM) software automates the management of media assets, such as advertisements, product images, sales collateral, audio files, and video files. Digital asset management tools let users develop, organize, distribute, and manage digital asset access permissions across locations and business sectors.

The benefits of digital asset management software

  • Faster image and document search: As most businesses use a variety of tools to work with their media assets - such as graphics editors, cloud storage tools, marketing solutions, and desktop files - it can be difficult to organize and find individual assets. Digital asset management system provides a repository for media assets and a portal for combined search. Digital asset management solutions let users add customizable tags to each asset, facilitating keyword search for even faster discovery.
  • Easier management of licenses and user agreements: Media assets are subject to a variety of licensing agreements, copyright restrictions, and user agreements. Managing compliance for each media asset can be overwhelming. Digital asset management system allows users to set expiration dates for media assets, helping businesses reduce instances of user agreement violations.
  • Efficient content reuse strategies: Content reuse - which helps users improve content asset quality and ROI - is time-consuming. Content marketers need to search for assets across a variety of sources, find the best performing content to reuse, and ensure that the most recent version of each asset if available to content writers. Digital asset management system offers multiple features to address these challenges, including version control, which provides marketers with the most recent version of an asset. Content analytics functionality helps users compare the performance of different assets and decide which is the best asset to use.

Typical features of digital asset management software

  • Asset categorization: Tag and organize assets into folders and subfolders. This feature also lets users define their file hierarchy.
  • Asset control: Upload, download, or delete files. Users can also set expiration dates for assets based on licensing and user agreements.
  • Asset library: Store and organize all assets, including images, videos, and other mutlimedia files.
  • Asset sharing: Grant individuals or groups access to files within the system.
  • Access controls/permissions: Define authorization levels for access to specific files and folders. Access permissions include read, edit/write, or both.
  • Metadata management: Manage and track file reference data, including tags, title, comments, creation date, and size.
  • Search/filter: Search and filter items using names, keywords, descriptions, and tags.

Considerations when purchasing digital asset management software

  • Integration with existing marketing platforms: To make the most of a digital asset management system, ensure it integrates with your business' ecosystem of other marketing tools (e.g., campaign management software, email marketing software, and marketing automation software). Integrated solutions let users directly import/export files from a digital asset management tool's asset library into their marketing software, saving the time and effort required by manual searching, downloading, and uploading.
  • Data analytics: In the age of data-driven decisions, the breadth of analytics functionality has become one of the most important considerations when purchasing any software solution. This trend is also applicable to digital asset management software. There are a number of data analytics advantages related to digital asset management software, including reports on the number of content downloads and keyword searches. These reports help marketers understand asset demand trends and make informed decisions regarding the purchase and creation of new digital assets.
  • Machine learning will drive automation in digital asset management system: Adoption of machine learning by SMBs is growing faster than ever before. This technology is transforming all software markets, and digital asset management software is no exception. Machine learning algorithms help businesses automate metadata management processes by identifying tags based on image attributes, such as color and objects. This increases the number of relevant search results, and reduces the need for searches using multiple keyword variations.
  • Data security and content ownership needs will fuel the adoption of blockchain in digital asset management software: The increasing number of cyberattacks is driving demand for stricter data security protocols. This is also pushing SMB software vendors to adopt the latest IT security technologies, previously only available at the enterprise level. Blockchain is one such example; It not only secures digital asset management system, but also provides proof of document ownership. For example, smart contracts powered by blockchain can ensure that image ownership/use rights are transferred from photographers or media companies to the purchaser.