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Build customer relationships for life with data-first digital marketing Learn more about Salesforce Marketing Cloud
Meet Salesforce Email Studio. Reach your customers with the world’s #1 email marketing platform. Build smarter email — from basic marketing campaigns to sophisticated 1-to-1 messages. Use drag-and-drop segmentation tools to hone your subscriber list, so your messaging is always relevant. Filter millions of profiles in seconds, and get instant counts for sending. Strengthen your customer relationships with email conversations that drive every stage of the customer lifecycle. Learn more about Salesforce Marketing Cloud

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Over 100,000 customers in more than 120 countries use HubSpot's award-winning software to attract, engage and delight their customers. Learn more about HubSpot Marketing Hub
HubSpot email marketing software makes it easy to start running personalized email marketing campaigns. The intuitive interface makes list and content creation simple, so you're always sending the most relevant information. You can also monitor your email marketing with baked-in analytics, so you can improve your open and click-through rates. Sign up for free, and start running email campaigns that convert and nurture leads, close customers, and contribute to the growth of your business. Learn more about HubSpot Marketing Hub

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic Learn more about Iterable
Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale. With Iterable, marketers can create, optimize, and measure every interaction taking place throughout the customer journey. Leading brands, like Zillow, DoorDash, Fender, Calm, and Box choose Iterable to build customer-centric experiences at scale by delivering the right content to the right audience at the right time. Learn more about Iterable

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Get all the email marketing tools you need to grow your business—at an unbeatable price. Learn more about Sendinblue
Send better emails with Sendinblue’s all-in-1 marketing platform. We empower businesses to run smart campaigns and build strong customer relationships. Design beautiful emails with our Drag & Drop editor and 40+ email templates. Run campaigns with A/B testing, advanced segmentation, and automation tools. Sendinblue is trusted by over 300,000 active users worldwide. Try for free and discover what Sendinblue can do for you! Learn more about Sendinblue

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Twilio SendGrid is the leading cloud-based email delivery platform, trusted by over 80,000 of the world's fastest-growing brands. Learn more about SendGrid
Twilio SendGrid is a leader in customer communications. Our trusted, cloud-based email delivery platform helps marketers and developers send with confidence. We are trusted by over 80,000 global customers, big and small, to drive engagement and growth through their email program. In addition to our award-winning API, Twilio SendGrid's Marketing Campaigns offers powerful, one-to-many sending, straightforward segmentation, flexible and frustration-free campaign editing and actionable analytics. Learn more about SendGrid

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Email marketing platform with additional channels: SMS, web push, Facebook and WhatsApp chatbots. Free plan includes 15,000 emails. Learn more about SendPulse
SendPulse is an email marketing platform with additional channels: SMS, web push notifications, Facebook and WhatsApp chatbots. Create mobile-friendly emails with an easy to use drag-and-drop editor. You can send marketing campaigns, trigger-based emails or set up autoresponders. SendPulse offers unlimited email sends with every plan, 24/7 live support, great deliverability and detailed reports. Free plan includes 15,000 emails every month and premium plan pricing starts at just $9.85/month. Learn more about SendPulse

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Omnisend ecommerce email marketing & automation platform that helps you sell more. Compatible with most popular ecommerce platforms. Learn more about Omnisend
Omnisend is an all-in-one email marketing automation platform built for growth-focused ecommerce brands. Convert visitors into customers, create personalized emails in minutes, and automate your email marketing. Use smart segmentation to create hyper targeted and relevant email messages, earning you more revenue. Omnisend works with all ecommerce platforms including Shopify, Bigcommerce, Magento, WooCommerce and many more. Join Omnisend Partner program and earn a 20% revenue share. Learn more about Omnisend

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Engage your audience and grow your business with professional email marketing campaigns - no HTML skills required! Learn more about GetResponse
GetResponse offers a suite of email marketing tools designed to deliver tailor-made offers to your contacts when they’re most active. You can build an effective email marketing strategy in a just few simple steps, without breaking the bank. Learn more about GetResponse

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Extremely flexible and easy-to-use email marketing platform with outstanding features and customer service. Learn more about ReachMail
ReachMail's primary focus is to assist email marketers in achieving outstanding delivery success. ReachMail cares about your success and your business. We aim to be your guide in the ever-changing world of marketing and transactional email. Whether you're seasoned veteran or new to email marketing, ReachMail can help you achieve your goals. ReachMail makes it easy to send like a Pro. Your Message. Delivered. Learn more about ReachMail

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
SmartrMail is an easy-to-use email marketing app that helps you send better email for your store. Integrates with Shopify and more. Learn more about SmartrMail
Looking for a MailChimp replacement for Shopify? Get a $19 credit back and free migration assistance on SmartrMail. We are fully integrated with Shopify, BigCommerce, WooCommerce and Neto. We are the easiest way to send better email your customer love. Easy-to-use automation, product recommendations, beautiful newsletters and advanced segmentation. 100+ 5-Star Reviews on Shopify. Learn more about SmartrMail

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Advanced Email reporting and segmentation, list management, template management, AB testing, email automation. Top deliverability. Learn more about Maropost
Designed for Media, Publishing and Ecommerce companies, Maropost is a premium Email marketing automation platform that allows you to acquire, engage and convert prospects and customers across multiple marketing channels. We ensure the best deliverability rates in the market (98%) with a dedicated team to take care of your email marketing needs. Learn more about Maropost

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Easily create beautiful emails that drive traffic to your business, creates customer loyalty, and increase your sales. Learn more about AWeber
AWeber is the perfect choice for people who want a full-featured Email Platform that’s super-simple to use and provides additional valuable tools. For 20 years, over one million customers have trusted AWeber. Customer service-they provide technical help, plus marketing and content advice 24/7. People also love the low, predictable pricing structure, high deliverability rates, and integration. Result? It’s easy to communicate and grow revenue with AWeber as your partner. Learn more about AWeber

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Sleeknote has everything you need—popups, forms, sidebars, gamification—to turn your traffic into subscribers (in a few clicks) Learn more about Sleeknote
Sleeknote is a conversion rate optimization tool that helps email marketers convert their website visitors into email subscribers using popups, forms, widgets, floating bars, and gamification. Most email form builders are made to target only new visitors. With Sleeknote, it's easy to your email collection campaigns for each visitor, regardless of where they are in their journey. Learn more about Sleeknote

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
EngageBay allows you to Grow your business with powerful email marketing functionalities to increase open rates and boost conversions. Learn more about EngageBay
EngageBay allows you to grow your business with powerful email marketing. Choose from several ready-made email template or create your own from a wide array of templates to suit your business needs. Use our simple drag and drop interface to create amazing templates. Segment and target your subscriber lists. Personalize every part of the email and send them in a click. Design beautiful email templates with rich text formatting. Track and optimize your campaigns, analyze your results Learn more about EngageBay

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Campaigns by Pipedrive is a powerful email marketing tool to help you win prospects’ attention with beautiful, customizable layouts. Learn more about Pipedrive
Campaigns by Pipedrive is a powerful email marketing tool that helps you win your prospects’ attention with beautiful, customizable layouts and then keep it with tracking, analytics and filtering features. Campaigns is as intuitive as Pipedrive’s CRM solution. Simply use its drag-and-drop elements to create your layout or choose one of its conversion-optimized email templates. Then, enter your email and use data in Pipedrive to segment your recipients and start sending. Learn more about Pipedrive

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
#1 free CRM and email marketing platform with over 8 million sales teams worldwide. Email automation, trigger emails, more. Learn more about Bitrix24
Bitrix24 is one of the very few CRM systems that offers email marketing software free of charge. There are several things that make Bitrix24 quite different from other free email marketing services. First, it's customer relationship management software, and this enables you to create any number of static or dynamic segments and craft a unique email campaign for each group of customers or prospects. And if you are thinking about trigger-based emails and email marketing automation, yep, Bitrix24. Learn more about Bitrix24

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Agile CRM is a complete sales, marketing and service suite designed to let SMBs to sell and market like the Fortune 500. Learn more about Agile CRM
Agile CRM's Email Marketing helps create and send professional emails and newsletters, personalize them, then track and analyze your results. With features like e-mail A/B Testing, Drag-and-Drop Email Builder, Include social share buttons in your email templates, Create and store automatic response emails and Real-time notifications. Learn more about Agile CRM

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
ZeroBounce is an email verification, scoring and deliverability platform helping businesses improve their inbox placement. Learn more about ZeroBounce
ZeroBounce is an email verification, scoring and deliverability platform helping businesses improve their inbox placement. The service detects email typos, nonexistent and abusive email accounts, spam traps and other risky email addresses. ZeroBounce also provides an email scoring service and a suite of deliverability tools to further enhance email inbox placement. The company operates a military-grade security infrastructure, ensuring customer data is protected at the highest levels. Learn more about ZeroBounce

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Klaviyo is a unified customer platform for email, SMS, and more that gives you direct ownership of your customer data and interactions. Learn more about Klaviyo
Klaviyo is a unified customer platform that gives your online brand direct ownership of your consumer data and interactions, empowering you to turn transactions with customers into productive long-term relationships—at scale. Because the Klaviyo database integrates seamlessly with your tech stack, you can get the full story on every customer that visits, and then—from the same platform—use those insights to automate personalized email and SMS communications that make people feel seen. Learn more about Klaviyo

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Use vcita's pre-built templates to create gorgeous, mobile-friendly campaigns in seconds! Learn more about vcita
Everything you need to create snazzy and branded email marketing campaigns. Segment clients based on their location, interests and more and use that information to send automated, trigger-based campaigns. Use vcita's pre-built templates to create gorgeous, mobile-friendly marketing campaigns, designed with customer engagement in mind and easily track your interactions with customers. Using beautifully branded invoices, collect payments professionally. Learn more about vcita

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Easy-to-use, affordable email marketing tool for businesses and individual creators wanting to grow and engage an audience. Learn more about EmailOctopus
EmailOctopus is the low-cost email marketing platform providing the essential features businesses and individual creators need to grow their mailing list and engage their audience. The easy-to-use email editor makes it possible to build both HTML-rich and simple plain text emails. While the automation and segmentation tools enable users to set up time-based autoresponders and drip campaigns, and deliver tailored messages to specific groups of subscribers. Learn more about EmailOctopus

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Salesflare is the intelligent CRM & email marketing platform for small and medium sized B2B businesses, who sell more with less work. Learn more about Salesflare
Salesflare is an intelligent CRM & email marketing platform, used by thousands of small and medium sized B2B businesses who sell more with less work. It sends automated email sequences, so you can reach out to your leads at scale in a personal way. It automatically fills out your address book and keeps track of all interactions with the leads you're in contact with. And it neatly reminds you when to follow up. You just have to write the emails, make the calls, and have the coffee. Learn more about Salesflare

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
All the marketing tools you need to grow revenue, in-store and online. Drive sales with loyalty programs, email, SMS, pop-ups and more. Learn more about Marsello
Marsello is the only retail & hospitality marketing solution that works in-store and online. Packed with powerful marketing automation features, including loyalty & reward programs, perfectly timed email and SMS automations, customizable campaign templates, marketing lists, feedback surveys, Google Review Manager, and reporting so you can track what works and what doesn’t, Marsello is designed to drive sales and increase customer loyalty. Marsello - Smart marketing that sells. Learn more about Marsello

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Kickbox combines the best tools for email deliverability, from reputation monitoring to email testing, alerts, verification, and more Learn more about Kickbox Email Verification
Are your emails going to the spam folder? Having trouble reaching a certain domain? Kickbox combines the best tools in email deliverability, from reputation monitoring to email testing, alerts, and verification. Everything you need in one platform to detect deliverability issues before and after you send your campaigns. Learn more about Kickbox Email Verification

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
An end-to-end email marketing platform for advanced email operations and data-driven growth. Learn more about Ongage
Ongage is an email marketing platform for advanced email marketers who are looking to know their customers better and reach their inboxes at scale. Ongage has the most powerful email API in the market, a built-in SMTP relay, and segmentation, personalization, and campaign optimization capabilities that you have to see. Give your email operation a new home with Ongage and capitalize on all your previous platform features, while increasing your cost-effectiveness, deliverability, and more. Learn more about Ongage

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Email on Acid is a pre-deployment email tool that helps you to find and fix email mistakes while you QA, even if you dont know HTML. Learn more about Email on Acid
Email on Acid is an affordable email QA platform that aims to streamline the email testing process for. Our robust features help email marketers and developers save time and send more polished emails, so they can improve email marketing ROI. Our features include email previews on 90+ email clients, Spam Testing, Advanced Analytics, and an Email Editor. Our new Campaign Precheck also features HTML spell check, accessibility testing, image optimization, preheader preview, and URL validation. Learn more about Email on Acid

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Notificare is the Customer Engagement Platform that helps brands to (re)engage their audience to increase retention and conversions. Learn more about Notificare
Notificare is a leading Customer Engagement Platform that helps brands to (re)engage their audience, shed light on customer behavior, and increase conversions. One single tool, with channels App Push, Web Push, Email, SMS, and Mobile Wallet., to deliver the most engaging messages and interactions. Founded in 2012, Headquartered in Rotterdam, Netherlands. Notificare is ISO/IEC 27001:2013 certified. Every superhero needs a sidekick. Learn more about Notificare

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Open Rates, High Delivery rates, Automated Schedule Campaigns, Automation tools available, A/B Test, API, SMTP, Anti-spam security Learn more about ROUTEE
Routee is an all-in-one Email Platform, SMTP & email API, that enables businesses to increase sales, reduce communication costs & engage more customers. Routee, only charges you based on the volume of emails you send and gives you access to all of the PRO email features from your first email & forever without extra fees. Send personalized email marketing campaigns, set transnational updates and email automations. Get useful insights, measure your results and improve your business communication Learn more about ROUTEE

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Full-stack Marketing Automation Software. Built for Marketers. Designed for Humans. Learn more about Freshmarketer
Create email campaigns from scratch with the drag-and-drop email builder/choose from 150+ templates/upload your own HTML email template file. Freshmarketer is a full-fledged marketing automation solution for fast-paced marketing teams. It lets you intelligently engage your users across their lifecycle from pre to post-acquisition. Learn more about Freshmarketer

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Ireland Local product
All-In-One Automation Tool with Sourcing, Outreach, data enrichment ATS / CRM, database management, and synchronization capabilities. Learn more about Jobin.cloud
Jobin.cloud is an All-In-One Automation tool to Find and Engage with People. It has an integrated emailing system to easily launch bulk emails, with personalized fields, an automated email finder, brandable signatures, custom email speed throttling, toggleable anti-spam settings, an integrated unsubscribe feature and can be setup with any number of different addresses. Contacts can be assigned to workflows, lists, pipelines and you can track all your conversations with timelines, tags and notes. Learn more about Jobin.cloud

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Send automated, personalized, and targeted email drips that yield higher open and conversion rates, and maintain your email reputation. Learn more about Personyze
Personyze email remarketing allows you to trigger emails based on over 70 targeting parameters, including behaviors on your site, geo-targeting, CRM data targeting, and many others. Harness the power of AI-generated product and content recommendation in your emails, to maintain engagement and increase return visits and sales on your site, based on each visitor's unique interests. Learn more about Personyze

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Everything you need to identify email deliverability issues before & after you send your email campaigns. Learn more about Kickbox Deliverability Suite
Kickbox combines the best tools in email deliverability to provide actionable insights that empower you to reach more inboxes and increase your email ROI. From pre-send content and spam checks to post-send analytics, DMARC, and blocklist monitoring, Kickbox brings together the most useful insights from multiple sending platforms or mail streams. Learn more about Kickbox Deliverability Suite

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Enterprise-level email marketing software with award-winning digital agency support, offering campaign management services and design. Learn more about Enabler
Supercharge your B2B & B2C comms with email marketing software built by an award-winning email agency. Enabler provides your business with enterprise software, email template design & campaign management services. Working with renowned brands like Ralph Lauren, Hiscox & RSA, Enabler provides you with a comprehensive GDPR-compliant email solution that drives customer retention and delivers strong ROI. Whether you need sophisticated email software, email strategy or template design, use Enabler. Learn more about Enabler

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Mailchimp's all-in-one Marketing Platform helps small businesses market smarter so you can grow faster.
Mailchimp's all-in-one Marketing Platform helps small businesses market smarter so you can grow faster. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools anyone can use to be successful. Mailchimp puts your audience at the center so you can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online. Learn more about Mailchimp

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Cloud-based solution that enables businesses to send, receive, organize, translate and schedule emails across multiple user accounts.
Cloud-based solution that enables businesses to send, receive, organize, translate and schedule emails across multiple user accounts. Learn more about Gmail

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Squarespace is the all-in-one platform to build a beautiful website, online store, or portfolio.
Squarespace is the all-in-one platform to build a beautiful online presence. Look like an expert right from the start with award-winning templates for your website, online store, or portfolio. Customize the design to fit your personal style and professional needs. Get found in search by more people with powerful SEO tools. Learn where your website traffic is coming from, what your visitors are looking for, and how they're interacting with your content or products with in-depth Analytics tools. Learn more about Squarespace

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Drag. Drop. Done. Our easy-to-use editor makes it simple to customize and design great-looking emails that stand out on any device.
Connect with customers and prospects in minutes with so many great features including one-click editing & marketing automation! We provide you with real-time tracking tools that report who's opening, clicking, and sharing your emails so you can keep growing. If your next steps include list growth, we can help you grow faster with landing pages, leads from Instagram and Facebook social ads, and even SMS text messaging-- Constant Contact has all of the tools you need in one easy-to-use platform! Learn more about Constant Contact

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Wrike is a work management platform with custom request forms, templates, and Gantt charts ¿ use them to boost your email marketing.
Wrike is a project management platform used by more than 20,000 companies worldwide. Kickstart your email marketing campaigns with a customized request form to outline tasks for your team. Build your project with ready-made templates that you can tailor for your needs. Create a project timeline with task dependencies and important milestones using a flexible Gantt chart. Record your results and highlight data with detailed reports, graphs, charts, and more. Simplify email marketing with Wrike. Learn more about Wrike

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Nimble is the simple, smart CRM for Office 365 & G Suite that works for you -- everywhere you work.
Nimble is the simple, smart CRM for Office 365 & G Suite that works for you by automatically combining your contacts, communication histories, email inboxes, and calendar appointments with over 250+ SaaS business app contacts and social media connections (including Linkedin, Twitter, Facebook) into one unified team relationship manager. Learn more about Nimble

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
130k+ customers use ActiveCampaign for personalized email marketing, giving their contacts exactly what they want, when they want it.
ActiveCampaign helps any business connect and engage with their contacts through powerful, easy-to-use email marketing and contact management. Build newsletters, send triggered campaigns, and create personalized messages targeted to each contact's interests so they get exactly what they want, when they want it. The campaign builder and full template library lets you design beautiful emails with just a few clicks, getting the right emails to the right people. Pricing starts at just $9/month. Learn more about ActiveCampaign

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Airtable is the database that anyone can use with a beautiful spreadsheet interface.
Airtable is the relational database for the rest of us. With a spreadsheet-like interface that anyone can use, realtime collaboration, and rich features like file attachments and reporting, Airtable is the friendliest modern database. Learn more about Airtable

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Improve Your Email Marketing With Keap Let our software make your email marketing easier and more effective than ever.
Grow your business with the all-in-one CRM, sales & marketing software for serious business owners. Our platform organizes your customer information and daily work in one place, freeing you up from repetitive tasks so you have more time to focus on growing your business. Learn more about Keap

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Advanced email marketing tools that are easy to use so you can grow your business using newsletters, websites and more.
Grow your business with MailerLite’s fast and scalable email marketing platform. Create professional newsletters, landing pages and websites using our drag & drop builders or with pre-designed templates. And manage campaigns on-the-go in the iOS app. Attract subscribers and nurture relationships with advanced features like pop-ups, multi-trigger automations, embedded surveys, Facebook custom audiences and auto resend campaigns. Measure performance with detailed reporting inside your dashboard. Learn more about MailerLite

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
#1 Marketing Platform for Email Marketing.
Email Marketing 360 - Everyone checks their email. In fact, most of us check our email multiple times per day! Therefore, it's key to have a well thought out email marketing campaign. Email Marketing 360 makes designing and creating email campaigns easy. You can even create automated journeys where specific emails are sent to specific people at specific times. No question, email needs to be part of your overall marketing strategy. Get started today. Learn more about Marketing 360

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Compose your message just like any other Gmail message, but with the power of a full-force email marketing tool.
Use Gmail to send mail merge campaigns with automatic follow-up emails. Connect to Google Sheets. Personalize. Schedule. Track opens and clicks. Create email lists based on search results. Send emails as replies to the last thread with each person. Set automatic follow-up emails to be sent sequentially until you get a reply. Learn more about GMass

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Intercom is a Customer Communications Platform that offers an unparalleled user experience, engaging customers across their lifecycle.
Intercom is the Engagement OS, an open channel between customer and business that is in the product, in the moment, and on their terms. We break down silos, unifying data and systems to create an ongoing dialogue, so companies can make the most of every opportunity. Learn more about Intercom

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Powerful, easy to use marketing automation software that helps generate qualified leads and translate marketing spending into revenue.
Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers, throughout complex buying journeys. Marketo Engage facilitates alignment between marketing and sales team to drive revenue and growth for the organization, with efficiency at scale. Learn more about Marketo Engage

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting.
Pardot empowers marketing and sales teams to work together to engage buyers, close deals, and grow relationships. Pardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI. Users can track all prospects on a site, qualify sales leads, and utilize social selling. Learn more about Pardot

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Our easy-to-use platform provides you with the tools to grow your business. Get iContact Free by visiting iContact.com, link in bio.
Unlimited sending. Phone, email, and chat support. iContact Email Marketing helps businesses of all stages and sizes get results. From the small business just getting started, to the professional marketers and agencies, to high-volume senders with 25k-500K+ subscribers, iContact offers a plan to meet every need. All customers get a Success Manager dedicated to getting you up and running quickly, unlimited access to award-winning technical support and a 98% deliverability rating. Learn more about iContact

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content
Cloud-based email search solution that helps businesses find emails on company websites, verify domains, compose follow-ups, and more.
Hunter is a cloud-based solution that helps businesses find and verify professional email addresses from domains, companies or a specific professional on the web, and much more. Hunter crawls the web and indexes publicly available professional email addresses. A free cold email platform is also included to send email campaigns directly from Hunter. Hunter makes it incredibly easy for sales, recruiters and marketers to reach out to other professionals with simple but powerful tools. Learn more about Hunter

Features

  • Auto-Responders
  • Reporting/Analytics
  • Event Triggered Actions
  • List Management
  • Subscriber Management
  • Template Management
  • AB Testing
  • Drip Campaigns
  • Dynamic Content

Email Marketing Software Buyers Guide

What is email marketing software?

Email marketing software automates email communication between a business and its prospects and customers. These systems manage mailing lists, monitor marketing campaign effectiveness, and increase email marketing efficiency. They can be used to strengthen brand recognition, announce new product launches, and promote services.

Email marketing tools help marketing teams:

  • Manage email templates
  • Create customer-focused newsletters
  • Send survey emails
  • Run promotional campaigns
  • Streamline customer relationship management efforts

The benefits of email marketing platforms

  • Message personalization: Email marketing software lets businesses customize messages for unique audiences based on their interests, location, purchase behavior, and more. Users can address each customer by name, personalize subject lines, include previously browsed products, reference membership milestones, and add loyalty/reward information.
  • Easily shareable: Marketing campaign subscribers can forward and share emails with their personal networks with a simple click, helping you extend your reach beyond your established audience. Most email marketing software lets users embed social media sharing buttons, extending your reach even further when subscribers use those sharing options.
  • Measurable return on investment (ROI): Through email marketing platforms, businesses can track the effectiveness of each campaign by analyzing KPIs such as click-through rate, open rate, bounce rate, unsubscribe rate, and conversion rate. This lets marketers make data-driven business decisions and create strategies for upcoming marketing campaigns.

Typical features of email marketing software

  • Contact database: Store information about email subscribers, leads, and customers in a centralized location. Some email marketing tools integrate with CRM software and/or other systems to automatically retrieve customer and lead data.
  • Mass email delivery: Send promotional and other marketing emails to a large group of recipients and ensure correct delivery.
  • Subscribe or unsubscribe: Give users subscribe and unsubscribe options for each email.
  • CAN-SPAM compliance: Ensure that emails don't contain misleading headers or deceptive subject lines, and do include your business' registered, physical address as well as a proper opt-out mechanism.
  • Mailing list management: Create email address lists and groups based on contact types. Users can send emails to the entire list or specific groups within a database, and export contact lists as CSV or XLSX files.
  • Template management: Customize built-in email templates with your company's logo/branding using a drag-and-drop editor. Users can select templates based on theme, layout, or campaign type.
  • Reporting and analytics: Track email campaign KPIs such as delivery rates, click-to-open rates, and unsubscribe rates in charts and graphs.

Considerations when purchasing email marketing software

  • Integration with CRM software: Businesses should consider integrating their email marketing tools with their existing CRM solution, and look for systems that offer this functionality. Integration eliminates the need for double entry of contacts and ensures that leads and customer data is consistent across all systems. Most CRM solutions contain information about customer preferences, which email marketing software can leverage to generate campaign mailing lists based on demographics, interests, or past purchases.
  • Mobile-optimized templates: A mobile-responsive email design ensures that customers can comfortably read your emails on small screens and navigate using appropriately sized buttons. When choosing an email marketing software, look for one that offers built-in mobile templates for your emails.
  • Email automation: Email marketing platforms with built-in email automation capabilities lets businesses automatically send email to individuals using a preset trigger. Automated emails can be sent to welcome new subscribers, collect product or service feedback, inform them of upcoming deadlines/expirations, and offer birthday/anniversary gifts. If your business uses bulk messaging campaigns built on templates, look for this automation functionality while purchasing an email marketing solution.
  • Voice technology will shape small and midsize business' (SMB's) email marketing strategy: With conversational user-interface technologies on the rise, customers are learning about the company behind a marketing email first, and then paying attention to the subject line. This makes it even more important for SMB marketers to build a strong and consistent brand image to encourage customers to read their email content.
  • Artificial intelligence (AI) and machine learning will help draft effective emails: Email marketers are using AI tools to enhance email performance by creating marketing content that is neither too spammy nor too promotional. Machine learning automatically generates personalized emails that facilitate an engaging business-customer relationship.