---
description: Compare ActiveCampaign vs Omnisend. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ActiveCampaign vs Omnisend Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [ActiveCampaign \<span\>vs\</span\> Omnisend](https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend)

# Compare ActiveCampaign vs Omnisend

Canonical: https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend

> Detailed comparison between ActiveCampaign and Omnisend. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | Omnisend |
| **Overall rating** | 4.6/5 | 4.7/5 |
| **Total Reviews** | 2561 | 836 |
| **Starting Price** | US$15.00 | US$16.00 |
| **Free Trial** | Yes | No |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Best for

### ActiveCampaign

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work.

### Omnisend

Omnisend is used by eCommerce brands, online retailers, digital marketers, CRM specialists, email marketing managers, and social media marketers.

## Key features

### ActiveCampaign

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Reminders
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms
- Website Visitor Tracking

### Omnisend

- API
- Activity Tracking
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Customer Database
- Customisable Templates
- Email Management
- Engagement Tracking
- Lead Capture
- Lead Management
- Live Chat
- Monitoring
- Real-Time Data
- Reminders
- Segmentation
- Social Marketing
- Subscriber Management
- Web Forms
- Website Visitor Tracking

## Links

- [View ActiveCampaign Profile](https://www.capterra.ie/software/79367/activecampaign)
- [View Omnisend Profile](https://www.capterra.ie/software/153508/omnisend)
- [View Original Comparison](https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"ActiveCampaign vs Omnisend Comparison - Capterra Ireland 2026","description":"Compare ActiveCampaign vs Omnisend. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.","url":"https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend","about":[{"@id":"https://www.capterra.ie/software/79367/activecampaign#software"},{"@id":"https://www.capterra.ie/software/153508/omnisend#software"}],"breadcrumb":{"@id":"https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend#webpage","isPartOf":{"@id":"https://www.capterra.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.capterra.ie/#organization"}},{"name":"ActiveCampaign","description":"ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 950+ apps, uncover deep performance insights, and optimize your workflows so you win every day.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/7b953fd5-8630-4b72-bcb9-b10c24a90331.jpeg","url":"https://www.capterra.ie/software/79367/activecampaign","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/79367/activecampaign#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":2561},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"Omnisend","description":"Omnisend is an email marketing software designed for ecommerce applications, enabling automated marketing campaigns through multiple channels. The platform features intuitive tools for creating personalized, branded communications while automating routine tasks such as welcome messages and abandoned cart recovery notifications. The system includes SMS capabilities for broader customer engagement and offers segmentation functionality to deliver targeted messaging based on customer behavior and campaign activity. \n\nOmnisend centralizes marketing data through integrations with numerous ecommerce platforms and tools, allowing for streamlined campaign management. The software provides comprehensive reporting features to track campaign performance and customer engagement metrics. Migration from other platforms can be completed quickly with minimal disruption to ongoing marketing efforts. The platform continues to evolve with new features and capabilities to address changing marketing needs.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/088bd3a2-781b-40aa-b94d-3094501d1b96.webp","url":"https://www.capterra.ie/software/153508/omnisend","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/153508/omnisend#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":836},"offers":{"price":"16","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Marketing Automation Software","position":2,"item":"/directory/6/marketing-automation/software","@type":"ListItem"},{"name":"ActiveCampaign vs Omnisend","position":3,"item":"https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend","@type":"ListItem"}],"@id":"https://www.capterra.ie/compare/79367/153508/activecampaign/vs/omnisend#breadcrumblist"}]}
</script>