---
description: Compare XM for Strategy & Research vs Microsoft Forms. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: XM for Strategy & Research vs Microsoft Forms Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Survey Software](/directory/30092/survey/software) > [XM for Strategy & Research \<span\>vs\</span\> Microsoft Forms](https://www.capterra.ie/compare/72396/1025299/strategy-and-research/vs/microsoft-forms)

# Compare XM for Strategy & Research vs Microsoft Forms

Canonical: https://www.capterra.ie/compare/72396/1025299/strategy-and-research/vs/microsoft-forms

> Detailed comparison between XM for Strategy & Research and Microsoft Forms. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | XM for Strategy & Research | Microsoft Forms |
| **Overall rating** | 4.7/5 | 4.6/5 |
| **Total Reviews** | 425 | 324 |
| **Starting Price** | - | - |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Documentation |

## Best for

### XM for Strategy & Research

Organizations of any size seeking a research platform that delivers the insights that drive real change, momentum, and growth.

### Microsoft Forms

Microsoft Forms is intended for organizations and businesses in various industry sectors, including construction companies, service providers, data processors, and online businesses.

## Key features

### XM for Strategy & Research

- Customisable Templates
- Customizable Fields
- Data Visualisation
- Engagement Tracking
- Feedback Management
- Mobile Survey
- Monitoring
- Multi-Channel Distribution
- Natural Language Processing
- Pricing Analytics
- Real-Time Data
- Reminders
- Reporting/Analytics
- Split Testing
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Web Tracking

### Microsoft Forms

- Customisable Templates
- Customizable Fields
- Data Visualisation
- Feedback Management
- Multi-Channel Distribution
- Reporting/Analytics
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Web Forms

## Links

- [View XM for Strategy & Research Profile](https://www.capterra.ie/software/72396/strategy-and-research)
- [View Microsoft Forms Profile](https://www.capterra.ie/software/1025299/microsoft-forms)
- [View Original Comparison](https://www.capterra.ie/compare/72396/1025299/strategy-and-research/vs/microsoft-forms)

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