---
description: Compare Connectif vs MarketDirect Cross Media. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Connectif vs MarketDirect Cross Media Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Lead Management Software](/directory/30017/lead-management/software) > [Connectif \<span\>vs\</span\> MarketDirect Cross Media](https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media)

# Compare Connectif vs MarketDirect Cross Media

Canonical: https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media

> Detailed comparison between Connectif and MarketDirect Cross Media. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Connectif | MarketDirect Cross Media |
| **Overall rating** | 4.8/5 | 4.1/5 |
| **Total Reviews** | 72 | 7 |
| **Starting Price** | €70.00 | US$595.00 |
| **Free Trial** | Yes | - |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Windows (On-Premise), Linux (On-Premise), Chromebook (Desktop) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | - |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | - |

## Best for

### Connectif

Ideal for data-driven marketers working in small, medium or large eCommerce businesses that want to achieve/maintain leadership in the sector. B2C and B2B.

### MarketDirect Cross Media

\- Print Service providers looking to add Digital Marketing options&#10;- Corporate communication departments&#10;- Non-profits, fundraising, education and health care communication teams

## Key features

### Connectif

- A/B Testing
- AI/Machine Learning
- Campaign Management
- Configurable Workflow
- Customisable Templates
- Dynamic Content
- Engagement Tracking
- Landing Pages/Web Forms
- Lead Generation
- Lead Management
- Monitoring
- Multi-Channel Marketing
- ROI Tracking
- Real-Time Data
- Segmentation
- Social Marketing
- Template Management
- Web Forms
- Web-based Deployment
- Website Visitor Tracking

### MarketDirect Cross Media

- A/B Testing
- Campaign Management
- Dynamic Content
- Landing Pages/Web Forms
- Lead Generation
- Multi-Channel Marketing
- ROI Tracking
- Segmentation
- Social Marketing
- Template Management
- Website Visitor Tracking

## Links

- [View Connectif Profile](https://www.capterra.ie/software/204598/connectif)
- [View MarketDirect Cross Media Profile](https://www.capterra.ie/software/209878/eps-marketdirect-cross-media)
- [View Original Comparison](https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Connectif vs MarketDirect Cross Media Comparison - Capterra Ireland 2026","description":"Compare Connectif vs MarketDirect Cross Media. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.","url":"https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media","about":[{"@id":"https://www.capterra.ie/software/204598/connectif#software"},{"@id":"https://www.capterra.ie/software/209878/eps-marketdirect-cross-media#software"}],"breadcrumb":{"@id":"https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media#webpage","isPartOf":{"@id":"https://www.capterra.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.capterra.ie/#organization"}},{"name":"Connectif","description":"Connectif, the Data First marketing automation platform, empowers eCommerce marketers with the ability to track, analyze, and predict the intentions of all their customers (both known and anonymous) in real time. \n\nIt enables the automation of communication throughout the customer journey with hyper-personalized messaging across every channel, helping brands enhance the online shopping experience and stand out from competitors. \n\nWith over 5 years of experience, Connectif has enabled more than 1,800 businesses including Levi’s, Acer, PC Componentes and FarmaciasDirect in over 15 markets to increase average Customer Lifetime Value by 15%, reduce abandoned carts by 25%, boost average ticket value by 28% and reactivate 30% of dormant users.\n\nDiscover more at www.connectif.ai/en.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/11378583-6dd8-4536-b9cb-f73be37feec9.png","url":"https://www.capterra.ie/software/204598/connectif","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/204598/connectif#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":72},"offers":{"price":"70","@type":"Offer","priceCurrency":"EUR"},"operatingSystem":"Cloud, Apple, Windows, Linux, Windows on premise, Linux on premise, Chrome"},{"name":"MarketDirect Cross Media","description":"Today lead generation and customer prospecting require focused and targeted marketing messages. Delivering integrated campaigns that combine Direct Mail, Landing Pages, Social Media, Email and Mobile messaging has traditionally been complex and expensive  but MarketDirect changes that. With powerful template driven marketing campaigns you can get a campaign up and running quickly  without any programming experience!","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d7f855a4-0662-4071-ad9c-26220f31737e.png","url":"https://www.capterra.ie/software/209878/eps-marketdirect-cross-media","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/209878/eps-marketdirect-cross-media#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.1,"bestRating":5,"ratingCount":7},"offers":{"price":"595","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Lead Management Software","position":2,"item":"/directory/30017/lead-management/software","@type":"ListItem"},{"name":"Connectif vs MarketDirect Cross Media","position":3,"item":"https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media","@type":"ListItem"}],"@id":"https://www.capterra.ie/compare/204598/209878/connectif/vs/eps-marketdirect-cross-media#breadcrumblist"}]}
</script>