---
description: Compare LISTSERV vs HubSpot Marketing Hub. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: LISTSERV vs HubSpot Marketing Hub Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [LISTSERV \<span\>vs\</span\> HubSpot Marketing Hub](https://www.capterra.ie/compare/171115/171840/listserv/vs/hubspot-marketing)

# Compare LISTSERV vs HubSpot Marketing Hub

Canonical: https://www.capterra.ie/compare/171115/171840/listserv/vs/hubspot-marketing

> Detailed comparison between LISTSERV and HubSpot Marketing Hub. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | LISTSERV | HubSpot Marketing Hub |
| **Overall rating** | 4.0/5 | 4.5/5 |
| **Total Reviews** | 2 | 6243 |
| **Starting Price** | US$950.00 | US$15.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Mac (Desktop), Windows (Desktop) | Cloud, SaaS, Web-based |
| **Support** | 24/7 (Live rep) | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | In Person | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### LISTSERV

Businesses from a range of industries use LISTSERV for their email marketing needs, including those in technology, education, government, media and entertainment, nonprofit, finance, retail, and more.

### HubSpot Marketing Hub

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

## Key features

### LISTSERV

- Click Tracking
- Contact Management
- List Management
- Subscriber Management
- Template Management

### HubSpot Marketing Hub

- Click Tracking
- Contact Management
- Conversion Rate Optimisation
- Customisable Templates
- Engagement Tracking
- Filtering
- Form Builder
- Keyword Rank Tracking
- Keyword Tracking
- Lead Management
- List Management
- Monitoring
- Real Time Editing
- Social Advertising
- Social Marketing
- Subscriber Management
- Template Management
- Web Forms
- Website Publishing Options
- Website Visitor Tracking

## Links

- [View LISTSERV Profile](https://www.capterra.ie/software/171115/listserv)
- [View HubSpot Marketing Hub Profile](https://www.capterra.ie/software/171840/hubspot-marketing)
- [View Original Comparison](https://www.capterra.ie/compare/171115/171840/listserv/vs/hubspot-marketing)

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