---
description: Compare Adverity vs Matomo. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Adverity vs Matomo Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Data Integration Software](/directory/8/integration/software) > [Adverity \<span\>vs\</span\> Matomo](https://www.capterra.ie/compare/162524/182627/datatap/vs/matomo-analytics)

# Compare Adverity vs Matomo

Canonical: https://www.capterra.ie/compare/162524/182627/datatap/vs/matomo-analytics

> Detailed comparison between Adverity and Matomo. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Adverity | Matomo |
| **Overall rating** | 4.5/5 | 4.7/5 |
| **Total Reviews** | 26 | 62 |
| **Starting Price** | - | US$9.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Documentation, Videos |

## Best for

### Adverity

Marketing and data teams use Adverity to overcome campaign data challenges and deliver a high ROI. It’s used by brands including Unilever, Bosch, IKEA, Barilla, Forbes, GroupM, Publicis, Dentsu.

### Matomo

Companies/organisations of all sizes looking to maximise ROI, maintain 100% control of data, get GDPR compliant and increase conversion rates.

## Key features

### Adverity

- A/B Testing
- API
- Customisable Branding
- Dashboard
- Data Analysis Tools
- Data Capture and Transfer
- Data Discovery
- KPI Monitoring
- Keyword Tracking
- Performance Metrics
- Private Dashboards
- Public Dashboards
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Visual Analytics

### Matomo

- A/B Testing
- API
- Customisable Branding
- Dashboard
- Data Analysis Tools
- Data Capture and Transfer
- Data Discovery
- KPI Monitoring
- Keyword Tracking
- Performance Metrics
- Private Dashboards
- Public Dashboards
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Self Service Data Preparation
- Visual Analytics

## Links

- [View Adverity Profile](https://www.capterra.ie/software/162524/datatap)
- [View Matomo Profile](https://www.capterra.ie/software/182627/matomo-analytics)
- [View Original Comparison](https://www.capterra.ie/compare/162524/182627/datatap/vs/matomo-analytics)

-----

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