---
description: Compare AgencyAnalytics vs Pathmatics. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: AgencyAnalytics vs Pathmatics Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [PPC Software](/directory/30967/ppc/software) > [AgencyAnalytics \<span\>vs\</span\> Pathmatics](https://www.capterra.ie/compare/158746/210404/agency-analytics/vs/pathmatics)

# Compare AgencyAnalytics vs Pathmatics

Canonical: https://www.capterra.ie/compare/158746/210404/agency-analytics/vs/pathmatics

> Detailed comparison between AgencyAnalytics and Pathmatics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | AgencyAnalytics | Pathmatics |
| **Overall rating** | 4.8/5 | 5.0/5 |
| **Total Reviews** | 115 | 1 |
| **Starting Price** | US$79.00 | - |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, Knowledge Base, 24/7 (Live rep), Chat | - |
| **Training** | Live Online, Webinars, Documentation | - |

## Best for

### AgencyAnalytics

Serving marketing agencies, media companies, brands, multi-location franchises, and freelance marketers across all industries.

### Pathmatics

Marketing intelligence tool that helps agencies, brands, and publishers to compare multiple brands, understand programmatic shares, see ads spend, impression breakouts across social media, and more.

## Key features

### AgencyAnalytics

- Ad hoc Reporting
- Campaign Analytics
- Campaign Tracking
- Client Management
- Conversion Tracking
- Customisable Templates
- Dashboard
- Engagement Tracking
- KPI Monitoring
- Keyword Rank Tracking
- Localisation Automation
- Marketing Reports
- Mobile Keywords
- Monitoring
- Performance Metrics
- Project Management
- Real-Time Data
- Reminders
- Status Tracking
- Website Analytics

### Pathmatics

- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Dashboard
- Performance Metrics
- Website Analytics

## Links

- [View AgencyAnalytics Profile](https://www.capterra.ie/software/158746/agency-analytics)
- [View Pathmatics Profile](https://www.capterra.ie/software/210404/pathmatics)
- [View Original Comparison](https://www.capterra.ie/compare/158746/210404/agency-analytics/vs/pathmatics)

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