---
description: Compare Taboola vs Karooya. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Taboola vs Karooya Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Content Marketing Software](/directory/30796/content-marketing/software) > [Taboola \<span\>vs\</span\> Karooya](https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool)

# Compare Taboola vs Karooya

Canonical: https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool

> Detailed comparison between Taboola and Karooya. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Taboola | Karooya |
| **Overall rating** | 4.5/5 | 5.0/5 |
| **Total Reviews** | 68 | 1 |
| **Starting Price** | - | ₹150.00 |
| **Free Trial** | - | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | - |
| **Training** | Webinars, Documentation, Videos | - |

## Best for

### Taboola

Digital properties, big brands, performance marketers, affiliate marketers, ecommerce marketers.

### Karooya

We serve PPC Agencies and Businesses that spend on paid search platforms such as Google Ads, Microsoft Ads and Amazon Ads

## Key features

### Taboola

- A/B Testing
- API
- Budget Management
- Campaign Management
- Campaign Planning
- Campaign Segmentation
- Channel Management
- Customisable Branding
- Customisable Templates
- Engagement Tracking
- Filtering
- Geotargeting
- Keyword Research Tools
- Keyword Tracking
- Monitoring
- Multi-Channel Campaigns
- Performance Management
- Real-Time Reporting
- Social Advertising
- Template Management

### Karooya

- Campaign Management
- Geotargeting
- Keyword Research Tools
- Keyword Tracking

## Links

- [View Taboola Profile](https://www.capterra.ie/software/156009/taboola)
- [View Karooya Profile](https://www.capterra.ie/software/195359/negative-keywords-tool)
- [View Original Comparison](https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Taboola vs Karooya Comparison - Capterra Ireland 2026","description":"Compare Taboola vs Karooya. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.","url":"https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool","about":[{"@id":"https://www.capterra.ie/software/156009/taboola#software"},{"@id":"https://www.capterra.ie/software/195359/negative-keywords-tool#software"}],"breadcrumb":{"@id":"https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool#webpage","isPartOf":{"@id":"https://www.capterra.ie/#website"},"inLanguage":"en-IE","publisher":{"@id":"https://www.capterra.ie/#organization"}},{"name":"Taboola","description":"Taboola is an innovative cloud-based native advertising and discovery platform designed to help businesses drive traffic, monetize their content, and increase audience engagement. Trusted by top digital properties worldwide, Taboola offers massive reach to advertisers, making it the perfect choice for performance based-marketing, lead generation at scale, ecommerce, affiliate marketing and awareness campaigns.","url":"https://www.capterra.ie/software/156009/taboola","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/156009/taboola#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":68},"operatingSystem":"Cloud"},{"name":"Karooya","description":"Helps PPC advertisers reduce paid search advertising spend and get actionable insights from the search query data.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6112e184-f646-4882-9fdb-6569e43199e0.png","url":"https://www.capterra.ie/software/195359/negative-keywords-tool","@type":"SoftwareApplication","@id":"https://www.capterra.ie/software/195359/negative-keywords-tool#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":5.0,"bestRating":5,"ratingCount":1},"offers":{"price":"150","@type":"Offer","priceCurrency":"INR"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Content Marketing Software","position":2,"item":"/directory/30796/content-marketing/software","@type":"ListItem"},{"name":"Taboola vs Karooya","position":3,"item":"https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool","@type":"ListItem"}],"@id":"https://www.capterra.ie/compare/156009/195359/taboola/vs/negative-keywords-tool#breadcrumblist"}]}
</script>