---
description: Compare Outbrain vs Similarweb. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Outbrain vs Similarweb Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/30012/campaign-management/software) > [Outbrain \<span\>vs\</span\> Similarweb](https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro)

# Compare Outbrain vs Similarweb

Canonical: https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro

> Detailed comparison between Outbrain and Similarweb. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Outbrain | Similarweb |
| **Overall rating** | 3.9/5 | 4.6/5 |
| **Total Reviews** | 32 | 260 |
| **Starting Price** | US$20.00 | US$125.00 |
| **Free Trial** | - | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### Outbrain

Online marketer

### Similarweb

Serving over 6K customers from startups to Fortune 500s, Similarweb is the top choice of online companies that want to understand their industry, outperform their competitors, and convert more.

## Key features

### Outbrain

- API
- Activity Tracking
- Channel Management
- Contact Database
- Conversion Rate Optimisation
- Customisable Branding
- Dashboard
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Multi-Channel Marketing
- Performance Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Media Monitoring
- Visual Analytics

### Similarweb

- API
- Activity Tracking
- Channel Management
- Contact Database
- Conversion Rate Optimisation
- Customisable Branding
- Dashboard
- Engagement Tracking
- Lead Capture
- Lead Management
- Monitoring
- Multi-Channel Marketing
- Performance Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Reporting/Analytics
- Search/Filter
- Social Media Monitoring
- Visual Analytics

## Links

- [View Outbrain Profile](https://www.capterra.ie/software/140446/outbrain-amplify)
- [View Similarweb Profile](https://www.capterra.ie/software/148472/similarweb-pro)
- [View Original Comparison](https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Outbrain vs Similarweb Comparison - Capterra Ireland 2026","description":"Compare Outbrain vs Similarweb. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.","url":"https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro","about":[{"@id":"https://www.capterra.ie/software/140446/outbrain-amplify#software"},{"@id":"https://www.capterra.ie/software/148472/similarweb-pro#software"}],"breadcrumb":{"@id":"https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro#breadcrumblist"},"@id":"https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.ie/#website"},"publisher":{"@id":"https://www.capterra.ie/#organization"},"inLanguage":"en-IE"},{"name":"Outbrain","description":"Outbrain is a premium native advertising platform that helps connect marketers to their target audience through personalized recommendations on the world's leading publishers. We use proprietary interest and behavioral data to capture audiences attention all the way to inspiring their next action.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/334b9f5e-0221-444c-a605-69ae738b6081.png","url":"https://www.capterra.ie/software/140446/outbrain-amplify","@id":"https://www.capterra.ie/software/140446/outbrain-amplify#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.9,"bestRating":5,"ratingCount":32},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Similarweb","description":"At Similarweb, we’re dedicated to helping businesses harness the full power of the digital world. Our solutions address a wide range of needs - from in-depth competitive analysis across marketing channels to actionable, large-scale data insights.\n\nWith Similarweb, you benefit from:\n\n- Vast Data Coverage: Access intelligence from 1B+ websites, 8M apps, and 3M brands.\n- Live Insights: Track 5B search terms, 250M display ads, and 10B content pages in real time.\n- Global Perspective: Evaluate markets across 190 countries and 210 industries.\n\nTrusted by thousands of organizations - from startups to Fortune 500s - Similarweb is the go-to platform for gaining a competitive edge and driving lasting growth.\n\n\"During Black Friday, we leveraged Similarweb's insights to map trends and user behavior. This strategy led to a 20% increase in sales, showcasing how data-driven planning drives impactful results in key retail moments.\" - Cappuccino Digital (marketing agency).","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/406150aa-d47d-4375-832d-f8a0a2f63aa2.png","url":"https://www.capterra.ie/software/148472/similarweb-pro","@id":"https://www.capterra.ie/software/148472/similarweb-pro#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.ie/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.6,"bestRating":5,"ratingCount":260},"offers":{"price":"125","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux"},{"@id":"https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/30012/campaign-management/software","@type":"ListItem"},{"name":"Outbrain vs Similarweb","position":3,"item":"https://www.capterra.ie/compare/140446/148472/outbrain-amplify/vs/similarweb-pro","@type":"ListItem"}]}]}
</script>
