---
description: Compare RO Innovation vs Upland Altify. Learn more about each of the software’s price, features, and helpful software reviews for Irish business users.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: RO Innovation vs Upland Altify Comparison - Capterra Ireland 2026
---

Breadcrumb: [Home](/) > [Sales Enablement Software](/directory/30798/sales-enablement/software) > [RO Innovation \<span\>vs\</span\> Upland Altify](https://www.capterra.ie/compare/129107/150909/ro-enablement/vs/altify)

# Compare RO Innovation vs Upland Altify

Canonical: https://www.capterra.ie/compare/129107/150909/ro-enablement/vs/altify

> Detailed comparison between RO Innovation and Upland Altify. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | RO Innovation | Upland Altify |
| **Overall rating** | 4.2/5 | 4.5/5 |
| **Total Reviews** | 19 | 2 |
| **Starting Price** | US$10.00 | US$20.00 |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Best for

### RO Innovation

Ideal for sales, marketing, and customer success teams who want to easily search and find references, boot engagement with existing advocates, and scale customer reference programs.

### Upland Altify

Large enterprise companies with complex B2B sales cycles utilizing Salesforce CRM.

## Key features

### RO Innovation

- Activity Dashboard
- Activity Tracking
- CRM
- CRM Integration
- Collaboration Tools
- Contact Management
- Content Management
- Customisable Reports
- Engagement Tracking
- Filtering
- Performance Management
- Reporting/Analytics
- Sales Onboarding & Training
- Search/Filter
- Third-Party Integrations

### Upland Altify

- Activity Dashboard
- Activity Tracking
- CRM
- CRM Integration
- Collaboration Tools
- Contact Management
- Content Management
- Customisable Reports
- Engagement Tracking
- Lead Management
- Performance Management
- Pipeline Reports
- Real-Time Data
- Reminders
- Reporting/Analytics
- Sales Activity Management
- Sales Onboarding & Training
- Search/Filter
- Third-Party Integrations

## Links

- [View RO Innovation Profile](https://www.capterra.ie/software/129107/ro-enablement)
- [View Upland Altify Profile](https://www.capterra.ie/software/150909/altify)
- [View Original Comparison](https://www.capterra.ie/compare/129107/150909/ro-enablement/vs/altify)

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